Dulux is using influential bloggers to trial their Visualiser app, and write their own content as the paint brand embraces social media marketing.
Top tips: Retailers must have an omni-channel strategy for Black Friday

With Black Friday drawing closer, new research has revealed that online sales are set to reach a record breaking £1 billion. However, retailers must make sure their online and in-store operations are in-sync and up to scratch when bargain hunters descend on shops and websites this Black Friday. If not, retailers risk losing out on … [Read more…]
Brits ‘enjoy being centre of attention twice as much as Americans’
Forget the famous ‘stiff upper lip’, British people enjoy being the centre of attention twice as much as Americans, which goes against a lot of existing cultural stereotypes, according to new research.