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Google to bring Android Pay to UK ‘in next few months’

March 24, 2016

Google will extend Android Pay to the UK “in the next few months”, as the company looks to emuilate the siuccess of rival Apple Pay.

E-commerce, Mobile Android, Apple, Google, security, smartphones

Ad blocking: is this really the end of an industry?

March 23, 2016

Charlie Ashe, head of digital strategy at Ve Interactive, discusses what the realistic implications are for the rest of the industry.

Ads, Regulation advertising, content, global, Google, marketing

Facebook drops app support for Blackberry phones

March 23, 2016

Facebook has dropped support for BlackBerry phones, leaving users unable to connect to the social network through apps.

Mobile, Social Android, apps, Facebook, Search

Internet ad spend ‘to overtake TV by 2017’

March 23, 2016

Most businesses around the world will spend more on internet advertising than on TV commercials by 2017, a year earlier than previously predicted, according to a new report.

Ads, Content, Mobile, Search, Social, Video adspend, advertising, Brazil, China, Europe

Worst junk mail offenders revealed: Schools and retailers clog up inboxes

March 23, 2016

The majority of branded communications issued by companies has been branded as ‘irrelevant’ by consumers, with schools and retailers among the worst at spamming customers, according to new research.

News, Regulation brands, content, financial services, global, marketing

Two thirds of senior marketers want to stay in EU (but confusion remains)

March 23, 2016

The majority of senior UK marketers think that staying in the EU will be best for their business, but most are unaware of its perks (such as the Digital Single Market), according to new research.

Ads, Regulation content, email, Europe, government, marketing

Women lead the charge over last-minute men in Easter shopping

March 23, 2016

Almost half of all Easter retail searches made from smartphones, with traditional Easter bonnets making a comeback as top Easter accessory, according to new research.

E-commerce, Search brands, retail, Search, smartphones

Facebook and Universal slammed for showing different trailers to ‘ethnic audience’

March 22, 2016

Universal Pictures has sparked criticism for showing alternate trailers of its NWA biopic ‘Straight Outta Compton’ to different Facebook audiences, based on ethnicity.

Ads, Content, Regulation, Social, Video advertising, analytics, brands, demographics, digital marketing

Most UK retailers missing a trick with page abandonment

March 22, 2016

The vast majority (93%) of UK retailers do not send follow-up emails to shoppers who have browsed products online but not made a purchase, risking the loss of significant revenue.

Ads, E-commerce Europe, marketing, UK

Smart pigeons to measure London pollution levels

March 22, 2016

A designer in London has come up with a natural way of deploying internet of things (IoT) pollution sensors… using pigeons.

News marketing, Twitter
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