A crowdfunded campaign for reconstruction firm FrontOffice has propelled the company to become listed on stock exchange, becoming the fastest crowdfunded exit.

Unilever’s chief marketing officer Keith Weed has said that ad blocking has come about because people find digital advertising irritating, and so advertisers and agencies need to rethink how they communicate with consumers on mobile devices.

There has been a great deal written about it but many still aren’t quite sure what it is, how it sits within the ad industry, how its measured and charged. Evgenji Tovba at YOC on Viewability outlines how it all works below and the guidelines laid down by the MRC and IAB.

With the 10th June deadline fast approaching, The Lovie Awards is seeking entries to honour the best of the internet across Europe, from online ads and video to mobile apps and social media.

Facebook is changing the way it runs its Trending Topics feed, following accuastions that the social network is deliberatley excluding right wing politcal subjects from its charts.

To promote the upcoming Teenage Mutant Ninja Turtles movie, Paramount Pictures is jumping in on the chatbot craze with four bots on popular teen chat app Kik which allow users to chat with the comic book heroes.

Brazilians are the most active demographic in terms of both usage and engagement, while the UK leads the world for shopping app use, according to new research.

Chinese government employees are inserting millions of deceptive messages into the streams of real social networks, to divert citizens’ attention from adverse or embarrassing news, according to new research.

As George Osborne claims that the UK will plunge into a self-inflicted year-long recession, resulting in the loss of over half a million jobs, CEOs of some of the fastest-growing UK companies discuss how a potential Brexit could impact on businesses.

Ad-blocking was a primary focus during this year’s Ad Week agenda, but why do consumers block ads? Marie-Louise Dalton, Marketing Director EMEA, Connexity looks at what brands and marketers can do to create advertisements with meaning and relevance for their consumers.