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The rise of dating apps: Global trends of the ‘Tinder Generation’ [INFOGRAPHIC]

September 6, 2017

This week saw Tinder top the Apple App Store for the first time in the paid content category. This new infographic looks at how global use of dating apps has evolved.

Mobile, Social Apple, apps, content, France, global

Guest comment: Should brands jump on the live streaming bandwagon?

September 5, 2017

With video set to dominate web traffic in the coming years, what can retailers gain from using the likes of Twitter’s Periscope and Facebook Live as a selling tool? Bart Mroz, founder and CEO of digital commerce consultancy SUMO Heavy takes a closer look…

Content, E-commerce, Social, Video brands, content, ecommerce, Facebook, marketing

Top email marketing tips: How critical is email delivery?

September 5, 2017

From big data to sender reputation, Steven Ledgerwood, Managing Director, UK at Emarsys explores the importance of email deliverability for marketers.

Ads, Content brands, content, demographics, email, marketing

Tinder becomes top paid app for first time

September 5, 2017

Tinder has become the top-grossing app in Apple’s online shop, topping the likes of Netflix, Pandora and hit mobile games like ‘Clash Royale.’

Mobile, Social Apple, apps, games, Twitter

82% of companies “Google themselves” to check reputation

September 5, 2017

Google has become an integral tool for businesses wanting to suss out their client-appeal, with 82% of companies admitting to Googling themselves as part of company image control.

Search Google, marketing, Search

More bloggers ‘are turning professional’

September 5, 2017

More bloggers are turning professional, with a 4% rise in the number for whom it is now their main source of income, according to new research.

Ads, Content blogging, brands, media, UK

Social media beats websites for news audience

September 5, 2017

More internet users are seeing news via social media feeds such as Twitter and Facebook than on news websites, according to new data.

Content, News, Social apps, Facebook, global, media, Twitter

The future of retail: The rise of conversational commerce

September 4, 2017

With the rise of Conversational Commerce being a hot topic in the media lately, Gregory Gazagne, Executive Vice President for EMEA, Criteo, looks at what voice-driven, technology will mean for retailers.

E-commerce, Search Amazon, Facebook, Google, marketing, media

End of an era: Yellow Pages to stop printing next year

September 4, 2017

Iconic classifieds business directory Yellow Pages will stop printing from January 2019 after more than five decades to go online-only, its owner Yell has announced.

Search brands, Google, local, media, UK

Ministry of Sound revamps website to reflect mutimedia transformation

September 4, 2017

Ministry of Sound recently revamped its website with uSkinned to reflect its evolution from an iconic dance venue to a multimedia hub. This case study looks at how the update boosted conversion rates while freeing up time for staff.

Content Australia, content, Entertainment, global, music
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