Netflix is consuming 15% of the global internet’s traffic, ahead of YouTube, according to new research.

The parent company of Unilad is going into administration with debts of more than £6m owed to various parties, resulting in the popular digital publisher of viral content attracting bids.

One in three British parents believe their kids value their phones and tablets more than any other possession or activity, while they also believe by the age of eight their children will understand the way modern gadgets work better than they do themselves.

As an MP, Tom Brake (LibDems) has been on the frontline of fighting Brexit because of the damage it would inflict on UK jobs, communities and prosperity. The big debates on lost manufacturing and finance sector jobs have hidden the equally damaging impact on UK media, tech and creative services firms. In this exclusive interview … [Read more…]

The UK smart home market was worth £900m in 2017, making it the second largest market in Europe, according to new research.

Cloud communications firm IMImobile has become one of the first firms to adopt the new Apple Business Chat, a new way for users to communicate directly with businesses using the Messages app on iPhone and iPad.

As debate rages over what kind of Brexit the UK faces, consumers are increasingly polarised over the impact on the economy and society — and how that impacts the marketing industry.

There has been continued growth in premium video, thanks to major events such as the FIFA World Cup, and the way broadcasters are increasingly collaborating to create a more data-enabled future for TV advertising, according to new research.

Digital media consultants iotec has bought Platform360, which will become iotec Native Limited, joins as a key component in iotec’s mission to increase transparency, quality and trust in the digital media supply chain – and builds on the success of iotec’s existing programmatic display, mobile and video offering.

Esports is growing fast in popularity, but will it ever be as popular as real sports? New research from Global Web Index looks into the rise of video games as a spectator sport, and why advertising might play a crucial role in its future growth.