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Pinterest debuts mobile ad tools

July 30, 2019

Pinterest has launched Mobile ad tools, a new feature that gives advertisers the ability to create and manage their Pinterest campaigns on a mobile device

Ads, E-commerce, Mobile, Social advertising, Android, Facebook

UK ad spend hits £6bn in Q1 2019 as podcasting soars

July 30, 2019

UK adspend rose 4.2% to reach £6.0bn in the first quarter of this year, with online radio ad expenditure growing a massive 26.5% year-on-year, according to new research.

Ads, Mobile, Search, Video adspend, advertising, agencies, brands, content

Fiverr matches up freelancers with virtual agency platform ‘Studios’

July 30, 2019

Fiverr has launched Studios, a new platform that lets freelancers collaborate with each other to offer full service agency work to clients.

Ads, Content agencies, global

TikTok owner working on own-brand smartphone

July 30, 2019

ByteDance, the Chinese company behind popular video-sharing app TikTok is branching out into making smartphones.

Mobile, Social Android, apps, China, media, smartphones

Twitter surge continues: revenues and user numbers increase

July 30, 2019
Twitter planning new subscription platform?

Twitter has reported better than expected quarterly revenues and user numbers as it saw a large drop in “spammy or malicious behaviour”.

Ads, Social advertising, brands, content, Twitter, video

TV analytics trends: Advertisers now opting for daytime slots over primetime

July 30, 2019

Over two-thirds (70%) of UK TV ads now run outside of the peak-time slot, with viewers engaging most on Sundays by clicking through to brand websites, according to new research.

Ads, Content, Video advertising, agencies, analytics, brands, ecommerce

Facebook extends search ad test to more brands

July 30, 2019

Facebook has opened up its ‘search ad’ test to more advertisers, after an initial test phase last year.

Ads, Search, Social brands, ecommerce, Facebook, Google, marketing

Fortnite World Cup: Teenager wins $3m prize as brands cash in

July 29, 2019

A 16-year-old has won $3 million (£2.42m) at the first-ever Fortnite World Cup finals, beating more than 40 million players around the world to win the grand prize, as brands increasingly turn their budgets to eSports sponsorships.

Ads, Mobile, News brands, games, YouTube

Shutterstock adds cinematic effects for film makers and brands

July 29, 2019

Shutterstock has announced its expanded motion offering made especially for filmmakers, YouTubers, vloggers, and game creators.

Content, News brands, content, marketing, video, YouTube

The social CTO: C-suite tech buyers’ psychological motivations and true social media behaviour

July 29, 2019

Chief Technology Officers and Chief Information Officers are much bigger users of social media than their other top level counterparts within companies, according to new research.

News, Social apps, brands, content, email, Facebook
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