Online sales were up a dramatic 25% on the previous July, while the high street slumped, according to new data from BDO. Adam Stewart, Marketing Director at Rakuten’s Play.com argues that figures don’t herald the death of the high street, but retailers need a more flexible supply chain to shift stock.
Never mind the bots? Entrepreneur claims Facebook ads made him $10K in one day
Facebook has had a turbulent few months following its IPO fiasco, tumbling shares and accusations that fake profiles (or bots) are driving up ad prices. But one entrepreneur has come to the social network’s defence, claiming to have made $10,000 in one day via a vinyl records sale advertised on Facebook.
Video report- the growth of the connected TV
While traditional TV is still the major player in most US households, DVRs now appear in 44% of homes, up almost 80% since 2007. This report and video from Nielsen looks at the rise of connected TV, and how it will impact marketing in the future.
Amazon ecommerce sales set to overtake Walmart – Already Kindle books outsell print books in UK
Another tipping point for data about the growth of ecommerce as UK subsidiary of Amazon announces it’s selling more Kindle titles than printed books. This announcement about Amazon ecommerce sales follows expectations that Amazon total sales will overtake Walmart by 2020. Here’s why…
German ad spend 2012: Automotive sector fastest riser (infographic)
In the period from January to April 2012, advertising expenditures in the German advertising market totaled €9.4 billion, an increase of 1.6% or €143.6 million compared to the same period in the previous year, according to new data.
Ex-Paypal director joins games firm BigPoint
Online games developer Bigpoint has appointed Jochen Siegert to lead its payment team.
E.ON revamps website in digital push
Energy supplier E.ON is embarking on a new digital drive to unify its websites under one platform, in partnership with agency LBi.
‘Olympictures’ rewards London 2012 snappers with prizes
A Manchester-based digital marketing agency is offering prizes in an Olympics-based photo competition.
TfL and eCircle offer London transport tips during Olympics
Online marketing service provider eCircle has partnered with Transport for London (TfL), to launch a highly targeted email campaign design to keep London moving during the Olympic and Paralympic Games.
SEO salary survey: Pay benchmarks for search marketing professionals
The best salaries for search engine optimisation professionals can be found in Brighton, according to a new UK poll.