IAB slams .brand domain name plans
A proposal to expand the number of top-level domain (TLD) names available to companies has been criticised by the Interactive Advertising Bureau.
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App developer survey: Android army catching Apple
Although iOS development remains strong that the Android army is catching on fast, with developer interest in Android and Windows 7 growing at the expense of iOS, according to a new poll.
Right to reply: Why brands need to wake up to ‘social fatigue’
This week, Gartner released the results of a survey of over 6,000 people which examined attitudes to social media. The survey found that while social media use was predictably rising, there was an element of ‘social media fatigue’ among consumers, with 24% of respondents using their favourite sites less than when they first signed up. … [Read more…]
Event report: Increasing ROI with clever usability techniques
In July 2011, UserZoom held the first of its quarterly seminar series, bringing together usability (UX) experts to explore the role of UX, how it can impact effective online business and how it can be developed and improved.
Top tips: Back to school guide offers top tech for students
With so many families anxious to save money this year, and today’s college-bound students “needing” more technology, Andrew Eisner, Retrevo.com Director of Community and Content has launched a Back-To-School Technology Guide designed to help parents and students save money and find technology that meets their needs.
Top 50 online retailers in the UK
Clothing store Next was the highest riser amongst UK online retailers during July, according to the latest ‘Hot Shops List’ from Hitwise and IMRG.
The 5 digital paradoxes – Form versus function
Digital technologies have rapidly become a key part of modern life- but the pace of change has left many consumers struggling to adapt. In a new series of articles, Bearing Point has identified five key ‘paradoxes’ to the way in which digital consumers should be handled. In this second article in the series, Sarah-Jayne Williams, … [Read more…]
Nearly half of all German web users access online games
In June 2011 a total of 25.2 million German have visited online gaming sites, marking an 8% rise on last year, according to new research.
Poll: Only 6% of UK advertisers ‘fully on board’ with Facebook ads
Over two fifths (41%) of UK advertisers have experimented with Facebook ads, but only 6% have well developed ad campaigns on the social network, according to a new survey.
Google becomes phone maker- buys Motorola Mobility for $12.5bn
Google has bought Motorola Mobility, the devices arm of communications giant Motorola, for $12.5bn (£7.7bn), giving a significant technology boost to the Android platform in the increasingly competitive smartphone and tablets market.