Criteo protects ads from inappropriate sites with DoubleVerify partnership
Performance display ad firm Criteo has teamed up with Double Verfiry to ensure its clients ads do not appear on inappropriate or fraudulent sites.
Uncategorized
Reputation Inc. revamps site to drive users
Design and communications agency, Westgate Communications, has redesigned the website of ReputationInc, a company which helps organisations build their reputation to deliver improved business performance.
Brits ‘lag behind US and France in the creativity stakes’
Only 66% of the British public would consider themselves ‘creative’, compared to nearly 80% of Americans, according to new research.
Yahoo to cut 15% of workforce
Yahoo is set to axe around 2,000 jobs, representing 15% of its workforce, according to reports.
Google to offer live Tube updates for London Olympics
Google has launched real-time service alerts for the London Underground, keeping commuters and travellers notified of any potential disruptions to their journeys.
Top tips: Email marketing- How to avoid the ‘Graymail’ trap
While the majority of the mail that arrives in the inbox is solicited mail (emails that users have signed up for intentionally) around 75% of this mail is no longer wanted. Hotmail has coined the phrase Graymail to categorise this mail and is now filtered from the inbox. Steve Ford, deliverability specialist at Experian CheetahMail, … [Read more…]
Tesco shuts second hand car site after just one year
Tesco has axed its second-hand car sales website after just a year – because it did not have enough cars to list on the website.
Government backs down over ‘Big Brother’ web surveillence plans
Plans to allow UK authorities to monitor the online activity of every person in Britain were pushed back this week after being condemned by MPs of all parties.
DryNites launch iVillage partnership
Kimberly-Clark’s DryNites brand has launched a new online campaign, running until spring 2013, with leading lifestyle and community website, iVillage.
Former Microsoft manager joins Weborama
Andrew Pickaver is joining Weborama, the European leader in technology and data for online advertising, as the Technical Account Manager for clients of Adperf, its adserving and tracking platform.