Nasdaq ‘to compensate Facebook shareholders after IPO fiasco’
Nasdaq is reportedly set to compensate investor losses following computer glitches that tarnished trading on the first day of Facebook’s $US16 billion IPO, according to a news report.
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Salesforce to boost social media with $800m Buddy Media buy
Salesforce.com has made a $800m bid for Buddy Media, in amove that could create the first enterprise level platform to have a fully integrated social customer relationship management (sCRM) module.
Facebook’s $5 promoted status updates go live
Facebook has launched a new ‘micro-advertising’ feature on its social network, allowing fan-page owners to create more prominent status updates for one off costs starting at $5.
MoneySavingExpert sold for £87m – Owner makes charity pledge
Financial information website MoneySuperMarket has been sold for £87m, with its high-profile founder Martin Lewis pledging to give a portion of his payout from the deal to charity.
Right to reply: Luxury sales driven by digital
Digital is becoming key to driving luxury sales, with consultancy McKinsey finding that about 15% of luxury sales are directly driven by digital (€25bn). In addition, 20% of in store sales directly influenced by digital (€34bn). Mark Haviland, MD of Rakuten LinkShare UK, explains why online shopping is no longer just a realm for bargain … [Read more…]
A video guide to Pinterest – making the most of the social pinboard
Pinterest has been one of the dotcom success stories of 2012, growing in popularity across the US and Europe. This video, from MDG Advertising, details the social site’s demographics, growth, and potential to drive abundant traffic to company websites.
Microsoft makes ‘Do Not Track’ default browser option- A threat to advertisers?
Microsoft’s next version of its Internet Explorer browser will come with do-not-track already turned on, in a move that has sparked criticism from the online advertising industry.
Case study: C4 uses new cookie law to its advantage
As the controversial EU cookie law came into effect last weekend, Channel 4 managed to communicate the idea of collecting user data as part of a positive brand message, with a little help from comedian Alan Carr. See how they did it here…
Top Jubilee search keywords: ‘Bunting, concerts and cake’ dominate party planning lists
This weekend the UK will celebrate the Queen’s Diamond Jubilee, with bunting, concert tickets and cake topping the party planning lists, according to new data on the top UK search terms.
Sony drops ‘download-only’ plans for PS4 console
Sony has decided to keep an optical drive for Blu-Rays in its next console, following reports that it was considering a download-only option that would rely heavily on the web.