Which 16 brands get a billion customers a year?
Only 16 global FMCG brands were chosen by consumers more than one billion times last year, with local brands growing twice as fast as global ones, according to new research.
Only 16 global FMCG brands were chosen by consumers more than one billion times last year, with local brands growing twice as fast as global ones, according to new research.
Google Glass is now on sale to anyone in the US for the price of £1,500, as the next phase of the ‘Explorer Program’ goes to the public.
Netflix increased its share of fixed-line Internet traffic in North America in the first half of 2014, accounting for 34% of data flowing to consumers during peak times, up from 32% in the latter half of 2013.
Cafédirect, one of the UK’s biggest coffee brands, has acquired online coffee club Kopi.co.uk.
Sizmek has launched a single tag solution for video campaigns across all screens, including desktop, smart phone, tablet and connected TV, giving advertisers a simplified process for managing multiscreen video campaigns.
Customer compalians on public social networks, blogs forums or brands pages can be devastating for brands. Richard Harrison, UK Managing Director of Reputation.com offers four key tips on managing negative reviews online.
Yahoo has self-destructing messaging app Blink for an undisclosed sum, as the firm looks to rival SnapChat and Facebook’s WhatsApp in the growing mobile messaging market.
With all the focus on digital have some more traditional channels become ‘novel’? Steve Abbott; Director; The British Consumer Index looks at the stats behind a recurring trend towards brands using traditional media to stand out from the digital crowd.
The European Court of Justice this week ruled in favour of the ‘right to be forgotten’ online. In a case against Google Spain, the court found that the search engine must grant access to and delete “inadequate, irrelevant or no longer relevant, or excessive” data when users request so. Hannes Swoboda, president of the Socialists … [Read more…]
This week the European Court of Justice ruled that an internet search engine is (albeit indirectly) required to remove links to inaccurate or irrelevant search results. Luca Schiovani, analyst at Ovum argues that the move could be a step backwards for the industry.