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Which 16 brands get a billion customers a year?

May 15, 2014

Only 16 global FMCG brands were chosen by consumers more than one billion times last year, with local brands growing twice as fast as global ones, according to new research.

Uncategorized brands, China, Europe, FMCG, global

Google Glass finally goes on sale in US (but still as a test edition)

May 15, 2014

Google Glass is now on sale to anyone in the US for the price of £1,500, as the next phase of the ‘Explorer Program’ goes to the public.

Uncategorized, Video email, Google, Privacy

Netflix accounts for third of all US internet traffic- as piracy drops

May 15, 2014

Netflix increased its share of fixed-line Internet traffic in North America in the first half of 2014, accounting for 34% of data flowing to consumers during peak times, up from 32% in the latter half of 2013.

Uncategorized, Video content, Entertainment, global

Cafédirect buys online coffee club Kopi

May 15, 2014

Cafédirect, one of the UK’s biggest coffee brands, has acquired online coffee club Kopi.co.uk.

Uncategorized Amazon, BBC, brands, digital marketing, marketing

Sizmek debuts single tag for all screens for cross-campaign measurement

May 15, 2014

Sizmek has launched a single tag solution for video campaigns across all screens, including desktop, smart phone, tablet and connected TV, giving advertisers a simplified process for managing multiscreen video campaigns.

Uncategorized, Video marketing, technology

Top 4 tips: Managing negative reviews online

May 15, 2014

Customer compalians on public social networks, blogs forums or brands pages can be devastating for brands. Richard Harrison, UK Managing Director of Reputation.com offers four key tips on managing negative reviews online.

Uncategorized brands, email, marketing, UK

Yahoo buys Snapchat rival Blink

May 14, 2014

Yahoo has self-destructing messaging app Blink for an undisclosed sum, as the firm looks to rival SnapChat and Facebook’s WhatsApp in the growing mobile messaging market.

Uncategorized Facebook, Google, smartphones, Yahoo

Has digital made traditional media the new ‘novel’?

May 14, 2014

With all the focus on digital have some more traditional channels become ‘novel’? Steve Abbott; Director; The British Consumer Index looks at the stats behind a recurring trend towards brands using traditional media to stand out from the digital crowd.

Uncategorized advertising, brands, demographics, marketing, media

“Power to the user, not the company”: Swoboda welcomes ‘right to be forgotten’ ruling

May 14, 2014

The European Court of Justice this week ruled in favour of the ‘right to be forgotten’ online. In a case against Google Spain, the court found that the search engine must grant access to and delete “inadequate, irrelevant or no longer relevant, or excessive” data when users request so. Hannes Swoboda, president of the Socialists … [Read more…]

Search, Uncategorized Google, Spain

Right to reply: ‘Right to be Forgotten’ impossible to police?

May 14, 2014

This week the European Court of Justice ruled that an internet search engine is (albeit indirectly) required to remove links to inaccurate or irrelevant search results. Luca Schiovani, analyst at Ovum argues that the move could be a step backwards for the industry.

Regulation, Search, Uncategorized
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