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Social

Social football fans: Champions League beats FA Cup for engagement

June 2, 2017

The Champions League beats the FA Cup when it comes to engaging fans on social, according to new research.

Social brands, content, marketing, media, Twitter

Snapchat launches augmented reality glasses in Europe

June 2, 2017

Snap made its Spectacles available across Europe today, almost seven months after the company debuted them in the US.

Mobile, Social Android, Europe, France, Germany, Italy

BT Sport partners Snapchat for Champions League Final

June 1, 2017

Snapchat will be partnering with BT Sport for an exclusive ‘Our Story’ coverage of the UEFA Champions League Final.

Ads, Content, Mobile, Social, Video, Viral advertising, apps, Europe, Facebook, global

Conservative sentiment falls level with UKIP after second election debate

June 1, 2017

Sentiment towards the Conservative Party across Twitter and Facebook has fallen level with UKIP following the televised debate on BBC One last night, according to new research.

News, Social BBC, Facebook, media, technology, Twitter

Global product research trends: Social leads way in Latin America and Middle East

June 1, 2017

As social has become more and more important as a tool for online product research the boundaries between search engines and social networks have been weakening for some time. New research from Global Web Index reveals the most popular channels for product research around the world.

E-commerce, Social Europe, global, Latin America, media, Search

Trump’s “Covfefe” tweet: top 3 brand reactions

June 1, 2017

Following Trump’s “covfefe” typo brands have jumped on the blunder to drive engagement and amuse the masses. Socialbakers has analysed best reactive tweets from the past 24 hours to see who did it best.

Ads, Content, Social, Viral brands, Twitter, UK

Mobile, PC or Tablet? Study reveals sectors most dominated by different devices

June 1, 2017

Are you most likely to use a mobile for Facebook, a PC for shopping and a tablet for Netflix? A study reveals which sectors are most dominated by the different devices in terms of the time people spend visiting them – and the answers aren’t necessarily what you might think.

Mobile, Social, Video analytics, apps, BBC, brands, content

Guest comment: Will it be the social media wot wins it?

May 31, 2017

Despite the money thrown at it, analysis soon after the last general election suggested social media was merely an “echo chamber” for further extolling views, rather than challenging them. Can this really still be the case, asks Ben Harrington, Managing Director of BlueSocial?

Ads, Content, Mobile, News, Social advertising, brands, demographics, digital marketing, Facebook

Election debate: BBC partners Twitter for live streaming

May 31, 2017

The BBC is teaming up with Twitter to livestream five special events in the run-up to the UK general election June 8, including tonight’s 7-way BBC debate.

News, Social, Video BBC, Twitter, UK, video

7 questions you must answer to get the right kind of Facebook fans [INFOGRAPHIC]

May 31, 2017

Have you just set up your Facebook Business Page and now you’re wondering whether to buy or not to buy Facebook Page Likes? This infographic from Visme offers a checklist for marketers looking to boost their social media reach.

Ads, Social, Viral Facebook, infographic, marketing, media
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