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The year in review: 16 biggest digital trends of 2019

December 16, 2019
The year in review: 16 biggest digital trends of 2019
The year in review: 16 biggest digital trends of 2019

2019 was another big year for digital marketing, with the rise of TikTok, audio ads going mainstream and Google buying FitBit. This was the year that Uber went public, brands became activists and the world’s biggest game vanished down a black hole. As the digital decade comes to a close, we’ve identified 17 of the biggest trends of the year.

Ads, Content, E-commerce, Mobile, News, Regulation, Search, Social, Video, Viral adspend, advertising, agencies, Amazon, Android

BBC beats streaming giants Netflix and Amazon when it comes to creating social media buzz

December 13, 2019

Reality and entertainment television has driven the highest level of social media engagement over the past year, closely followed by current affairs programmes, according to new research.

Ads, Content, Social Amazon, BBC, brands, content, Entertainment

Top Reddit trends of 2019: Bill Gates and Cookie Monster host most popular Q&As

December 6, 2019
Top Reddit trends of 2019: Bill Gates and Cookie Monster host most popular Q&As
Top Reddit trends of 2019: Bill Gates and Cookie Monster host most popular Q&As

Politics, technology and gaming were the most popular trends on the online community Reddit this year, with Microsoft co-founder Bill Gates’ Reddit AMA (ask me anything) post the most upvoted in 2019.

Ads, Content, Social China, eBay, Entertainment, games, Microsoft

2020 predictions: Amazon hits its stride as Instagram saves Facebook

December 4, 2019

With a new digital decade ahead, Wesley MacLaggan SVP Marketing at Marin Software, has given his take on the two top marketing trends for next year.

Ads, Content, E-commerce, Mobile, Social, Video advertising, Amazon, brands, Facebook, marketing

Code Computerlove co-creates BBC digital wellbeing app

December 4, 2019
Code Computerlove co-creates BBC digital wellbeing app
Code Computerlove co-creates BBC digital wellbeing app

The BBC has created a new app designed to help young people using mobile phones make smart choices, feel more confident and access advice tailored to how they’re feeling.

Content, Regulation, Social Apple, BBC, content, global, media

Top Pinterest UK Campaigns for 2019

December 4, 2019

Birds Eye, Ted Baker and Sainsbury’s were among the best Pinterest campaigns for 2019. Birds Eye, Ted Baker and Sainsbury’s were among the best Pinterest campaigns for 2019.

E-commerce, Social content, Search, UK, video

Facebook lets users upload all photos to Google

December 3, 2019
Facebook lets users upload all photos to Google
Facebook lets users upload all photos to Google

Facebook has launched a new tool that lest users bulk-export all their photos and videos to another service or social network in just a couple of clicks, starting with Google Photos.

Social Apple, Facebook, Google, media, Microsoft

Top 17 viral video ads of 2019: Guac dances, black holes and the return of Ridley Scott

December 2, 2019
Top 16 viral video ads of 2019: Guac dances, black holes and the return of Ridley Scott
Top 16 viral video ads of 2019: Guac dances, black holes and the return of Ridley Scott

From guacamole dances to Fortnite fridge destruction, 2019 marked another big year for video viral marketing case studies. Gaming, Tik Tok and brand purpose were key themes of the most popular ad content. To round off the year, our team at Netimperative have assembled 20 standout virals from around the world for your viewing pleasure…

Ads, Content, Mobile, Social, Video, Viral advertising, Amazon, Brazil, content, Facebook

Virals of the year: Coca Cola celebrates bubbles in Brazil to get over 120m views

November 28, 2019

One of the most viewed ads of the 2019 came from Coca-Cola Brazil, which celebrates the energising effect of a coke’s signature bubbles.

Ads, Content, Social, Video, Viral advertising, Brazil, content, games, global

Fiverr launches online store for influencers

November 27, 2019
Fiverr launches online store for influencers
Fiverr launches online store for influencers

Online market place for freelance services Fiverr has expanded into influencer marketing.

Ads, Content, Social, Video, Viral blogging, ecommerce, Facebook, global, local
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