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Social

Facebook and Adblock Plus embroiled in ‘blocking wars’

August 15, 2016

Last week, Facebook announced it was bypassing ad blocking filters on its desktop site, leading to an escalating war with the world’s biggest ad blocking firm, with each side updating their software to block the other.

Ads, Regulation, Social Facebook

Pinterest revamps ad process: Lets brands bid on CPM campaigns

August 15, 2016

Pinterest is changing the way it sells ads, letting marketers in the US and the UK buy ads through its auction based on how much they’re willing to pay for each impression.

Ads, Mobile, Social brands, ecommerce, Search, UK

Snapchat sparks backlash with new “racist” filter

August 15, 2016

Snapchat has removed a controversial selfie lens filter after the photo app was accused of racism.

Social Twitter

Right to reply: Blocking the ad blocker- Facebook’s decision highlights the problems with poor quality advertising

August 12, 2016

This week Facebook got tough on ad blockers, preventing the software from working on its desktop site. In this Right to Reply article, Greg Isbister, CEO and Founder, Blis, discusses why the decision is important in the fight against poor quality advertising.

Ads, Regulation, Social advertising, content, Facebook

Influencer marketing: CMA warns 43 social media stars amid crackdown on undisclosed payments

August 12, 2016

The Competition and Markets Authority (CMA) has reprimanded two different firms that have failed to fully disclose payments on social media channels, and has written to 43 top influencers warning them about undeclared paid endorsements.

Ads, Content, Social advertising, apps, content, Europe, games

Puntr app aims to simplify fantasy football for mobile generation

August 11, 2016

As the English football leagues kick off for another season, a new app aims to offer a simpler, mobile friendly alternative to fantasy football leagues.

Mobile, Social France, Germany, Italy, media, Spain

LinkedIn reaches 100m users in Asia

August 11, 2016

Microsoft-owned LinkedIn has passed the 100 million user-mark in the Asia Pacific region, driven mainly by India, according to new data.

Social Asia Pacific, Australia, China, global, India

Smirnoff turns selfies into bespoke cocktails… live on Facebook

August 11, 2016

Smirnoff recently launched a new campaign in New Zealand, that transforms people’s selfies with a customised cocktail recipe, creating them live on Facebook.

Ads, Social, Video, Viral Facebook

Pokemon Go: Brits more likely to play at work than Germans

August 11, 2016

Pokemon Go! is starting to invade the workplace, with 53% of UK employees who play Pokemon Go admitting to doing so during working hours.

Mobile, News, Social Germany, global, security, smartphones, technology

Top tips: Give the gamers live chat

August 10, 2016

Whether we like it or not, the UK is a nation of game consumers. Here, Howard Williams, marketing director of digital engagement specialist Parker Software, talks about the benefits of live chat for the gaming industry.

Mobile, News, Social apps, Christmas, email, Facebook, Google
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