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Baidu rolls out maps to rest of world with HERE

January 17, 2017

Search giant Baidu is launching its Maps feature outside of China for the first time, supported by location tech firm HERE.

Search China, Europe, local, Maps, Search

Top 5 marketing-related searches of the year

January 11, 2017

With 2016 drawn to a close, Microsoft’s Bing Ads has released the top marketing related searches of 2016.

Ads, Search Amazon, content, marketing, Search, technology

Google now shows recipe options on food searches

January 3, 2017

Google has updated its search engine to display suggestions for recipes when users search for types of food.

E-commerce, Search Google, Search

The year in review: 16 biggest digital trends of 2016

December 22, 2016

2016 was another big year for digital marketing, with the dawn of the chatbots, ad blocking wars and the Pokemon Go craze. This was the year that video content went live, chat apps grew up and YouTube ads earned better ROI than TV. In this special report, we’ve identified 16 of the biggest trends of … [Read more…]

Ads, Content, Mobile, News, Regulation, Search, Social, Video, Viral Amazon, analytics, Apple, apps, behavioural targeting

Top Google search trends of 2016: Pokémon Go beats Trump

December 16, 2016

Google has revealed its UK search engine’s top trending terms of the year, with Pokémon Go and iPhone 7 outranking Donald Trump and Prince.

News, Search global, Google, Search, UK, video

Google AI “makes search results more relevant than ever”- study

December 15, 2016

Google’s use of machine learning and artificial intelligence to better understand people’s search intentions and surface the most relevant results is paying off according to new research.

Search brands, content, Google, images, Search

The top 10 YouTube ads of 2016

December 9, 2016

The Superbowl produced five of the most watched YouTube videos of 2016, according to new data revealed by the Google-owned video site this week.

Ads, Content, Search, Video, Viral Google, Samsung, video, YouTube

Top Facebook trends of 2016: Politics, celeb deaths and the Olympics

December 9, 2016

The US Presidential Election was the most popular topic among Global Facebook users this year, discussed more than Pokémon Go, Brexit and the Olympics.

Content, Search, Social, Video, Viral Facebook, global, video

Gen Z “to give marketers a run for their money”

December 7, 2016

The new generation of tech-savvy millennials presents a huge challenge to marketers, with high expectations and values.

Ads, Mobile, Search, Social agencies, brands, content, demographics, digital marketing

Odd news: The weirdest digital stories of 2016

December 2, 2016

From talking cat collars to robot marketers, technology took us in some strange directions during 2016. In this brave new world of emoji keyword targetting and smart pigeons, we celebrate the weirdest news of the year.

Ads, Content, E-commerce, Mobile, News, Regulation, Search, Social, Video, Viral brands, China, content, ecommerce, email
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