Siri in your living room: Apple unveils $349 HomePod
Apple is taking on Amazon’s Echo and Google Home with a voice-activated $349 speaker called the HomePod.
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Hands-free future? Majority of consumers expect voice to go mainstream within 10 years
New research from marketing technology company Wiraya, in partnership with YouGov, has revealed that 71% of consumers think voice will be used for one or more daily tasks in 10 years’ time.
8 things from Google I/O: Smart snaps, Siri rival and Android Go
This week Google held its annual I/O conference for developers, talking up the web giant’s latest milestones and unveiling new products, including a smarter camera, a revamped Google Home and a lighter Android Go OS for emerging markets.
Google revamps AdSense: More transparent rules for publishers
Google has announced two updates to its AdSense network for publishers that aims to increase transparency and ensures minimum disruption.
Google makes bid for TV planning industry: DoubleClick now includes commercials
Google is making traditional TV ad inventory available to buy in DoubleClick Bid Manager.
Google building own ad blocker software to take on rivals
Google is reportedly developing its own ad blocking software that will be part of the Chrome web browser, as the web giant looks to tackle to rise of ad filtering software.
Google Earth revamp adds guided tours, 3D imagery and David Attenborough world tours
Google has refreshed its Earth app and website, adding detailed 3D imagery and new “tours” that give people a guided look at exotic locations.
McDonald’s secret Google campaign: Can it drive searchers to “that place where Coke tastes so good”?
McDonald’s is experimenting with an unconventional marketing campaign that doesn’t mention the brand once- instead urging viewers to search for a phrase instead.
Google Image Search app gets “similar items” shopping suggestions
The Google Image Search app for Android is getting a new “similar items” feature offering users a selection of products to buy related to their search.
Mobile drives digital ad spend past £10 billion threshold
Driven by advertisers’ need to tap into people’s rising use of mobile to watch content, digital advertising grew at its fastest rate for nine years – by 17.3pc to £10.3 billion in 2016, according to new research from the Internet Advertising Bureau UK / PwC Digital Adspend.