Google’s augmented reality glasses 'could be on sale next year'
Google’s augemented reality glasses, known as ‘Project Glass’, could be available in the market as early as next year, according to its founder.
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Facebook’s $5 promoted status updates go live
Facebook has launched a new ‘micro-advertising’ feature on its social network, allowing fan-page owners to create more prominent status updates for one off costs starting at $5.
Case study: C4 uses new cookie law to its advantage
As the controversial EU cookie law came into effect last weekend, Channel 4 managed to communicate the idea of collecting user data as part of a positive brand message, with a little help from comedian Alan Carr. See how they did it here…
Sony drops ‘download-only’ plans for PS4 console
Sony has decided to keep an optical drive for Blu-Rays in its next console, following reports that it was considering a download-only option that would rely heavily on the web.
National Rail launches travel planner smart TV app
National Rail Enquiries (NRE) has launched a SmartTV app enabling passengers to plan their train journey from the comfort of their living room.
Video viral of the week: Nike Euro 2012 ad gets 9 million views in 3 days
Nike’s football tournament ads have become something of an event in themselves in recent years, but the new “My Time is Now” YouTube ad could be their most successful online venture yet. See why it’s our video viral of the week below…
Yahoo woos iPad users with 'Axis' search tool
Yahoo has launched a search tool that its claims will offer users a better way to search the internet on their iPhone or iPad or on a desktop browser.
Yahoo woos iPad users with ‘Axis’ search tool
Yahoo has launched a search tool that its claims will offer users a better way to search the internet on their iPhone or iPad or on a desktop browser.
Video viral of the Week: Old Spice returns with ‘Believe In Your Smellf’ YouTube ads
Old Spice has become a byword for successful viral marketing since its 2010 YouTube campaign racked up over 40 million views and a 107% sales uplift for the deodorant brand. This follow up introduces Champion, the brand’s newest addition to its product range. See why it’s our video viral of the week below…
Video viral of the Week: Old Spice returns with 'Believe In Your Smellf' YouTube ads
Old Spice has become a byword for successful viral marketing since its 2010 YouTube campaign racked up over 40 million views and a 107% sales uplift for the deodorant brand. This follow up introduces Champion, the brand’s newest addition to its product range. See why it’s our video viral of the week below…