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Valentine’s day: Top 10 brands on social media

February 15, 2017

Kylie Cosmetics and Jetstar Asia have generated most social media buzz this Valentine’s Day, according to new data from Socialbakers.

Ads, Social brands, Christmas, Facebook, media, Twitter

$90m for a website address? The most expensive domain names ever [INFOGRAPHIC]

February 15, 2017

From failed super-efficient websites to spiteful business tactics, the new graphic on the world’s most expensive domain name sales covers the very top end of Internet marketing moves.

Ads, Content blogging, content, infographic, marketing, media

Top 10 brands in Latin America

February 14, 2017

Brazilian beer Skol is the most valuable brand in Latin America for the second year running, but there has been a 22% decline in total brand value since 2015, according to new research.

Ads, Content brands, Brazil, FMCG, Latin America, local

One in ten marketers admit their emails aren’t relevant to customers

February 14, 2017

Email remains ‘important’ or ‘very important’ for the majority (95%) of marketers, but less than one in 10 (9%) say all their emails are relevant to their customers, according to new research.

Ads brands, content, digital marketing, email, marketing

Short break holiday surge: Brits flock to spa breaks to beat winter blues

February 14, 2017

Britain’s love of a mini-break is growing as UK consumers search for more me-time moments, according to new research.

Ads, Content, Search brands, Microsoft, Search, smartphones, Travel

10 biggest trends to watch: Why “Passive Networking” could hit big messaging apps

February 13, 2017

The major messaging apps are set to be hit by “passive networking” in 2017 as additional functionality puts off some users, according to GlobalWebIndex, home of the world’s largest ongoing study on the digital consumer.

Ads, Content, Mobile, Social advertising, apps, brands, content, Facebook

Brits “more romantic than the Italians or French”- Adobe data

February 13, 2017

With February 14th fast approaching, new data from Adobe Stock reveals where hearts are set to be racing this Valentine’s Day…

Ads apps, Australia, France, Germany, images

LoopMe and adsquare combine AI and location data for mobile video marketing

February 10, 2017

Mobile video platform LoopMe is now integrated with adsquare, a mobile data exchange, following successful campaign collaboration with Ad Tech unit, Cadreon.

Ads, Content advertising, brands, marketing, mobile marketing, technology

No more clichés? Ebay shows Valentine’s swap roses for events as gifts

February 10, 2017

UK consumers are set to spend big on cultural and experiential gifts for their loved ones in the run up to Valentine’s Day, according to new data from eBay Advertising.

Ads, E-commerce advertising, brands, eBay, retail, Travel

Twitter losses double despite “Trump effect”

February 10, 2017
Twitter revenue beats expectations but user growth falters
Twitter revenue beats expectations but user growth falters

Twitter has suffered its lowest revenue growth since its 2013 flotation, despite being the communication platform of choice for the new US President.

Ads, Content, Social advertising, Facebook, media, sport, technology
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