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Employee buy-in ‘crucial to digital transformation success’

April 6, 2021
Employee buy-in ‘crucial to digital transformation success’
Employee buy-in ‘crucial to digital transformation success’

Many businesses are failing to keep their workforce at the heart of their digital transformations, leading to employee dissatisfaction and hindering the success of digitalisation initiatives, new research has found.

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Google puts limits on future of remote work

April 6, 2021

Google is changing its work-from-home policy as it looks to get more people back into its US offices.

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Coronavirus survey: Businesses report tentative signs of recovery

April 6, 2021
Coronavirus survey: Businesses report tentative signs of recovery
Coronavirus survey: Businesses report tentative signs of recovery

Businesses are reporting tentative signs of recovery and hope for the future, despite another challenging year ahead, according to new research.

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The new normal: Third of employees expected to work remotely after the pandemic

April 5, 2021
The new normal: Third of employees expected to work remotely after the pandemic
The new normal: Third of employees expected to work remotely after the pandemic

46% of organisations expect over a third of employees to work remotely after the pandemic, according to new research.

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Majority of marketers stretched to breaking point during the pandemic

April 2, 2021
Majority of marketers stretched to breaking point during the pandemic
Majority of marketers stretched to breaking point during the pandemic

The majority of marketers stretched themselves to breaking point during the pandemic, amid pressure to retain customers and adapt to a purely digital environment, according to new research.

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Cognism partners Bombora to match intent data with prospect database

April 2, 2021

Cognism has launched the latest version of its platform, which embeds Bombora’s intent data into its sales intelligence software.

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Salesforce revamps Sales Cloud with AI tools

April 1, 2021
Salesforce revamps Sales Cloud with AI tools
Salesforce revamps Sales Cloud with AI tools

CRM firm Salesforce has launched a new version of Sales Cloud, reimagined with newly available AI-driven features specifically designed to help businesses drive growth in a world where selling and buying has drastically changed.

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MassiveMusic and SoundOut launch data-driven ‘sonic branding tool’

March 31, 2021
MassiveMusic and SoundOut launch data-driven ‘sonic branding tool’
MassiveMusic and SoundOut launch data-driven ‘sonic branding tool’

Creative music agency MassiveMusic has partnered with SoundOut, to create a tool called MassiveBASS for brands to help them create sonic logos scientifically proven to leave a memorable impression on their consumers and be intrinsically linked to the brand’s personality.

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Consumers want to engage with brands again after lockdown dip

March 31, 2021
Consumers want to engage with brands again after lockdown dip
Consumers want to engage with brands again after lockdown dip

UK consumers are eager to engage with brands again after the COVID-19 dip, as data shows that website traffic, email and chat interactions are higher now than they have ever been during the pandemic.

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Zoom sponsors Formula One with multi year partnership

March 31, 2021
Zoom sponsors Formula One with multi year partnership
Zoom sponsors Formula One with multi year partnership

Zoom has struck a multi-year partnership with Formula 1, as the new season started this month.

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