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Facebook takes on Netflix and YouTube with ad-funded video platform

August 29, 2018

Facebook has launched its much-anticipated video streaming platform ‘Facebook Watch’ worldwide, after an initial launch in the US last year.

Ads, Content, Mobile, News, Social, Video advertising, Amazon, Australia, BBC, brands

Brewdog aims for US market with original video series

August 29, 2018

Brewdog is rolling out a subscription video on demand service, featuring shows, game shows and documentaries, as the Scottish crafy bbeer firm looks to expand its reach in the US.

Ads, Content, Video, Viral brands, content, Travel, Twitter, video

Top tips: Logo marketing your product through social media

August 28, 2018

Belle Balace, Content Manager at LogoAI, offers some key tips for visual branding for social media.

Ads, Content, Social advertising, brands, content, images, marketing

Baidu warns Google “the world is now copying from China”

August 28, 2018

Chinese search giant Baidu has issued a warning to Google, claiming to be the new search trendsetter, following the US-firms plans to re-enter the China with a ‘censored’ search engine.

Ads, Search China, content, Facebook, global, Google

YouTube goes boxing: KSI v Logan Paul fight ends in a draw

August 28, 2018

A much-hyped boxing fight between rival YouTubers KSI and Logan Paul has ended in a draw.

Ads, Content, Social, Video, Viral YouTube

Pepsi, Walkers and Doritos sign up for new Jaywing digital sales promotion tool ‘Frontrunner’

August 24, 2018

Marketing agency Jaywing has launched Frontrunner, a white label sales promotions framework designed to make the planning and execution of on-pack promotions faster and less prone to risk.

Ads, E-commerce brands, Europe, Facebook, FMCG, marketing

Young’s Seafood begins digital push with new agency

August 24, 2018

Young’s Seafood has appointed behavioural planning agency Total Media to support the brand’s three-year growth strategy.

Ads, Content brands, marketing, media, technology

Adobe integrates email marketing tools with AI and other channels

August 23, 2018

Adobe plans to integrate artificial intelligence (AI) capabilities into its email marketing tools to help brands build customer loyalty through data-driven personalisation.

Ads brands, content, email, marketing, technology

Spotify admits two million users blocked ads

August 23, 2018

Spotify has uncovered 2 million users of its free service who had blocked advertising without paying, highlighting a potential revenue risk for the soon-to-be public company.

Ads, Content, Mobile, News, Regulation advertising, content, music

4 in 10 brands deliver ads on unsafe sites

August 23, 2018

Nearly 2 in 5 (38%) of marketers admit to having delivered an advert on a harmful or unsafe web page, according to new research.

Ads, Regulation brands, content, Europe, Facebook, Google
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