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Author: Robin Langford

AliExpress bolsters marketplace ahead of Singles Day shopping season

October 20, 2020
AliExpress bolsters marketplace ahead of Singles Day shopping season
AliExpress bolsters marketplace ahead of Singles Day shopping season

Ahead of the 2020 11.11 Global Shopping Festival, AliExpress has invested in its overall customer service and delivery platforms to improve delivery times by up to 30% for shoppers across Europe.

China, E-commerce and E-retailing

Ignorance around advertising ‘is putting the free internet at risk’

October 20, 2020

A lack of understanding about the role of advertising in funding the internet is putting many websites at risk, with only 15% of Brits realise that websites will be forced to put up paywalls without data-powered advertising, according to new research.

Ads

UK trade associations unite to urge ‘pragmatic’ EU deal

October 20, 2020
UK ecommerce growth at risk as 94% of online brands lose EU customers since December
UK ecommerce growth at risk as 94% of online brands lose EU customers since December

The DMA has joined the CBI (and 70 other trade associations) in a call for a pragmatic approach to securing an agreement with the EU.

Ads, Regulation

Top ecommerce tips: The personalisation paradox

October 20, 2020
Top ecommerce tips: The personalisation paradox
Top ecommerce tips: The personalisation paradox

Mark Jervis at dotdigital examines how as brands and retailers approach peak, what are the lessons we have learned in the pandemic on how to perfect personalised engagement

E-commerce and E-retailing

China’s most valuable brands grow 12%: Moutai rises as Alibaba dominates

October 16, 2020
China’s most valuable brands grow 12%: Moutai rises as Alibaba dominates
China’s most valuable brands grow 12%: Moutai rises as Alibaba dominates

The 100 most valuable Chinese brands gained 12% in value this year, with Alibaba holding number one position with a rise of 9% to $153bn, while Moutai rose two places to number three, according to new data.

Ads China, digital marketing

AudioMob teams with Big Brother for in game audio advertising

October 16, 2020
AudioMob teams with Big Brother for in game audio advertising
AudioMob teams with Big Brother for in game audio advertising

Google for StartUps-backed AudioMob has teamed up with Banijay’s 9th Impact, to put audio advertising in its Big Brother MMO mobile game which is launching today.

Ads gaming

UK digital ad spend tumbled 5% in first half of 2020

October 15, 2020
UK digital ad spend tumbled 5% in first half of 2020
UK digital ad spend tumbled 5% in first half of 2020

UK digital advertising spend dropped 5% in the first half of 2020, due to the impact of the Covid-19 pandemic, with most of the damage in the second quarter, according to new data from IAB UK and PwC.

Ads advertising

Facebook hits number one for mobile app advertising

October 15, 2020
Facebook hits number one for mobile app advertising
Facebook hits number one for mobile app advertising

Facebook took the number one spot, and both Google and Facebook continued to dominate mobile app advertising, according to new research.

Social social media

Black Friday 2019: What did we learn from last year?

October 15, 2020

Global eCommerce platform Kooomo advises retailers to use last year’s cyber-weekend as inspiration for their future response.

Ads, E-commerce ecommerce

Yeo Valley Organic launches ‘always on’ connected packaging

October 15, 2020
Yeo Valley Organic launches ‘always on’ connected packaging
Yeo Valley Organic launches ‘always on’ connected packaging

Food brand Yeo Valley Organic has rolled out connected packaging across all products as part of their new ‘Put Nature First’ brand platform.

Ads ecommerce
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