Part of the reason that digital has struggled to find its stride is that we picked the wrong metrics out of the gate. Lawrence Horne, UK Director at Say Media explores the topic of viewability and the need to develop common metrics and a universal language for online video to really become a viable communications … [Read more…]
Six years on from their first search partnership, Twitter posts will return to Google’s desktop search results following a renewed deal between the two internet giants.
Spotify has come under fire for a new privacy policy that collects user’s contacts, photos and media files from their phone and even tracks their movements.
The founder of the Mumsnet website has become a victim of a so -called ‘swatting attack’ as hackers tricked armed police into raiding her home. Justine Roberts claimed an armed response team were called to her house in London in the middle of the night last week after police received reports of a gunman prowling … [Read more…]
Although 62 percent of publishers find real-time data leads to an increase in revenue, only 27 percent report receiving real-time data, according to new research.
Digital start-ups are being urged to sign up to the latest Collider accelerator programme, an initiative backed by brands including Unilver hunting for the next big things in marketing technology.
Some large scale projects can go so badly they can threaten the very existence of the company. Andy Franks, business director at Box UK looks at the five key indicators that a business project is failing and what can be done to turn the tide.
The Sun has published its first website traffic figures for two years, indicating that it is the least visited UK national newspaper website- suggesting its paywall has resulted in a big drop off of users for the UK’s best selling print newspaper.
Facebook is starting to drive more traffic to digital media websites than Google, as social media starts to rival search as a web discovery tool, according to new figures.
Were the Luddites wrong after all? A new report indicates that technology has created more jobs than it has destroyed in the past 144 years by shifting work to other areas.