Baidu driverless car completes test on Beijing roads
Chinese tech giant Baidu has successfully tested its driverless car on roads near the company’s headquarters in Beijing.
Author: Robin Langford
Facebook tweaks rules for Instant Articles ads
Facebook Is updating its Instant Articles feature to help publishers make more money, allowing more ads in stories.
YouTube’s top 10 trending videos of 2015
YouTube has assembled a list of the top ten trending videos of the year, based on “views, likes, shares, searches, parodies, remixes and responses.” Altogether, these ten videos account for over 500 million views and the firm has put together its annual Rewind video celebrating its biggest trends.
Delivery deadlines: How Late Can You Leave Christmas?
How late can shoppers leave ordering gifts this year? Global courier ParcelHero has launched a new tool revealing the true ordering deadlines for the UK’s top retailers – and Argos scoops the honours from Very this year.
10 common customer service complaints (and how digital engagement can help)
“Customer service is king” is a phrase that has never been more prudent. In a time where companies face increasing levels of competition, maintaining a reputation for excellent service is a great way to stand out. But finding the right balance between cost management and customer care can be difficult. Howard Williams, Marketing Director at … [Read more…]
What’s the top meme for 2015? Tumblr launches 2015 Year in Review
Tumblr has released its annual ‘Year in Review’ – a list of the top blogs, posts and topics featured on the site in 2015, revealing that ‘Pepe the Frog’ was the most reblogged meme of the year.
Marketers’ biggest trends and anxieties for 2016: Social commerce; predictive tech and location marketing
The vast majority of marketers (86%) count Google as their number one partner in their online retail strategy, flowed by Facebook and Twitter, according to new research looking into 2016 trends.
Star Wars trailer: How Facebook reacted [INFOGRAPHIC]
With “Star Wars: The Force Awakens” hitting cinemas worldwide next week, new data looks into how Facebook reacted to the final trailer in October, and how marketers can use social media data to plan future campaigns.
Top social media tips: Film studios can’t afford to not know what their audience is engaging with on Facebook
With 1.55 billion monthly active users, Facebook is the largest source of public opinion data on Earth. Marc Maley, CEO, Fuel Intelligence, looks at how using anonymised and aggregated Facebook topic data, film studios could use this human-generated data to tailor marketing efforts to maximise engagement ahead of movie releases.
Yahoo U-Turn: No Alibaba ‘spinoff’ – creates new company instead
In a surprise reversal, Yahoo will abandon its planned spinoff of its remaining Alibaba shares and instead do a “reverse spinoff” of the rest of Yahoo.