From vouchers to ‘show-rooming’, smartphones have changed the way we shop. This infographic from Vouchercloud provides an insight into how the mobile consumer has developed over the years, as well as predictions as to the future growth of mobile commerce.
January is set to be the prime time for insurance related searches as UK consumers look to safe guard themselves in 2017.
2016 was another big year for digital marketing, with the dawn of the chatbots, ad blocking wars and the Pokemon Go craze. This was the year that video content went live, chat apps grew up and YouTube ads earned better ROI than TV. In this special report, we’ve identified 16 of the biggest trends of … [Read more…]
From marketing to machines to ‘humanising’ technology, John Watton, EMEA Marketing Director, Adobe offers six predictions on the focus for marketers in 2017.
Kim Stiglitz Courvoisier, director of content marketing at Campaign Monitor, shares her best tips for creating an effective email marketing campaign during the festive season.
At the start of the year, Mark Zuckerberg revealed he was working on a personal AI assitant for his home. Now, in December, the Facebook CEO has revealed the end result… voice by Morgan Freeman.
The so-called snooper’s charter will now a series of new legal challenges after the EU’s highest court ruled government’s “general and indiscriminate retention” of emails is illegal.
53% of people who use mobile messaging apps such as Facebook Messenger and WhatsApp has interacted with a company via mobile messaging, or is open to doing so – as long as they can block brands they are not interested in according to a survey.
Most UK consumers are not interested in embracing the six technology trends tipped as ‘ones to watch’ this year, according to new research.
Facebook could be facing a fine of up to 1% of its global revenue for allegedly misleading European Union merger watchdogs when it won approval to buy the WhatsApp messaging service in 2014.