If the election was based on direct marketing alone, the Scottish National Party would walk away with a victory, whilst, Labour would steal the leadership away from the Conservatives, accoridng to new research.
Google is to start filtering out “annoying ads” from next year on its Chrome browser, and is giving publishers a new way to pay for advertising in the process- by charging customers using ad blockers.
The vast majority (90%) of UK consumers have unsubscribed from communications from retailers in the past 12 months, with nearly half (46%) saying this is because they received too many messages from brands, according to new research.
Middle managers be warned, a new study has announced the 50 most annoying phrases heard in UK offices.
New research from marketing technology company Wiraya, in partnership with YouGov, has revealed that 71% of consumers think voice will be used for one or more daily tasks in 10 years’ time.
Global affiliate marketing network CJ Affiliate (has launched Cross-Device Solution to accurately identify consumer transactions across multiple devices and reach multi-device shoppers on a deeper level than previous industry capabilities allowed.
Emotional validation is a key catalyst for frequent posting and sharing social media, with millennials leading the way for posting personal content, according to new research.
The Champions League beats the FA Cup when it comes to engaging fans on social, according to new research.
Snap made its Spectacles available across Europe today, almost seven months after the company debuted them in the US.
Snapchat will be partnering with BT Sport for an exclusive ‘Our Story’ coverage of the UEFA Champions League Final.