Google to delay TV set rollout
Google has reportedly requested some manufacturers delay the launch of TV sets based on the internet company’s software.
Author: Kevin
Guest comment: Search engine marketers need to get creative
Brands want to own the SERP (Search Engine Results Page) through integrated search, but how can they achieve this with increasingly search savvy competition? Nick Beck, Managing Director of Tug, offers some creative tips to help get the most out of integrated search campaigns.
Brits 'prefer to give personal info online rather than in store'
Independent research commissioned by Callcredit Information Group has today revealed consumers’ attitudes towards giving out personal details in store, as 38% of Brits never divulge their details to retailers, and almost one in ten (8%) admit to giving out fake contact details to avoid being contacted.
Brits ‘prefer to give personal info online rather than in store’
Independent research commissioned by Callcredit Information Group has today revealed consumers’ attitudes towards giving out personal details in store, as 38% of Brits never divulge their details to retailers, and almost one in ten (8%) admit to giving out fake contact details to avoid being contacted.
Top tips: Paid vs organic search- integration is key
When is comes to making your brand visible on search, paid search can complement natural search results, writes Chris Eagle, Marketing Director, Consumerchoices.co.uk.
AOL buys HD brand content platform Pictella
AOL has acquired Pictela, a provider of an award-winning global technology platform for serving and distributing high- definition brand content across online advertising and social media.
Gawker hack triggers password resets at major sites
Millions of web users are being asked to reset their passwords as concerns spread over a major hacking attack. Yahoo, Twitter and LinkedIn have asked users to change their details, days after gossip site Gawker was hacked.
Retailers losing customer loyalty in Christmas promotions
UK high-street stores risk squandering consumer brand loyalty this Christmas through over reliance on money-off vouchers and heavy discounts, according to the 2010 Maximiles Loyalty Report.
Hotmail unveils ‘interactive email’ with Responsys
Email marketing fim Responsys is partnering with Windows Live Hotmail from Microsoft to deliver the new experiences and benefits of Active Views email messages to consumers. The new platform technology addresses security concerns by allowing senders to run code securely in their email messages.
Twitter gets further $2m funding boost
Twitter has raised $200m in a funding round that valued the micro-blogging site at $3.7bn, up sharply from the estimated $1bn last year.