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Author: Editor

Slow retail sites cause 1 in 3 to shop elsewhere

December 12, 2014

A third of Brits would abandon a retailer’s mobile website or app if it didn’t load within just three seconds, and look to shop elsewhere, according to new research.

Uncategorized agencies, apps, brands, Christmas, Europe

The Varying Landscape of Europe’s Programmatic Marketplace

December 12, 2014

How is programmatic evolving across Europe? Estelle Reale, VP Marketing EMEA at Xaxis looks at the growing trend for automated ads, and how countries differ.

Uncategorized advertising, agencies, Europe, France, Germany

Search trends in 2014: EU squeezes Google; SEO evolution; mobile upsurge

December 11, 2014

The shifting sands of SEO best practice continued to challenge marketers this year. Major new algorithm changes meant that low quality links, guest blogging posts and Google+ authorship were all relegated on Google results pages. However, Google felt the squeeze of EU pressure this year, as the dominant internet giant was forced to submit to … [Read more…]

Uncategorized apps, blogging, brands, content, eBay

Instagram now bigger than Twitter

December 11, 2014

Instagram has overtaken Twitter with 300 million users, as Facebook continues to monetise its photo-based social network with new ‘verified accounts’.

Uncategorized advertising, brands, Facebook, global, media

Pirate Bay taken offline after raid

December 11, 2014

The Pirate Bay has been taken offline following a raid in Sweden, ending years of a police ‘cat and mouse’ chase with the file sharing website.

Uncategorized security, UK

YouTube reveals biggest videos of 2014

December 11, 2014

YouTube has revealed the most popular videos of 2014, marking the occasion with a video assembling some of its most popular Vloggers.

Uncategorized, Video games, Italy, music, UK

Digital marketing predictions for 2015: Mobile and data-driven strategy key to success

December 11, 2014

As 2014 draws to a close, John Watton, EMEA Marketing Director, Adobe Marketing Cloud looks at how mobile, cross-channel, data driven marketing and customer experience will impact the marketing landscape in 2015.

Uncategorized brands, content, digital marketing, marketing, retail

Carrefour teams with PowaTag to make donating to French Telethon easier

December 11, 2014

French retail giant Carrefour is implementing the PowaTag technology within 50 of their biggest supermarkets in France, which will make it more convenient to donate to a charity.

Uncategorized Android, France, retail, technology

Almost $300m in bitcoin spent during Black Friday and Cyber Monday frenzy

December 11, 2014

A total of $296 million was spent globally across the bitcoin network on Black Friday and Cyber Monday, according to insight provided by Bitnet.

Uncategorized ecommerce

£666m spent on ‘Manic Monday’ in the UK

December 11, 2014

Following up on the record breaking numbers we issued after Black Friday, the Experian and IMRG have released the actual online visit and spend figures on online retail sites in the UK on Manic Monday – the second Monday of December (8th).

Uncategorized Christmas, consumer insight, marketing, retail, UK
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