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Author: Editor

Failed Christmas deliveries to cause £464.9m of returns in January

January 8, 2018

Despite a record breaking number of online sales made during the 2017 festive season, orders that weren’t delivered on time over Christmas will continue to present a returns headache for retailers well into January, according to new research.

Ads, Content, E-commerce Christmas, media, UK

2018 trends: Consumers want improvement over digital innovation

January 8, 2018

Most consumers are actually looking for brands and businesses to improve their current digital products and services already in use before jumping on the bandwagon with trends that are generating most buzz in the industry, according to new research.

Ads, Content, E-commerce, Mobile, News, Video Amazon, apps, brands, digital trends, Google

Facebook testing Instagram Stories on WhatsApp

January 8, 2018

Facebook is testing Instagram Stories on WhatsApp to take on social media rival Snapchat, according to a news report.

Social content, Facebook, media

Guest comment: The evolving role of agencies in our changing adland

January 8, 2018

If brands are taking the reins on their marketing, how do agencies fit into the picture? Ilona Lubojemska, Director, Client Services at The Trade Desk, takes a closerlook at the changing role of agencies in 2018.

Ads advertising, agencies, brands, digital marketing, marketing

MediaCom develops automated outdoor campaign ads with Innocent drinks

January 8, 2018

Media agency MediaCom is launching an automated trading desk for digitally out-of-home ads, with innocent drinks the first brand to sign up.

Ads, Content, Mobile advertising, agencies, brands, media, technology

Mobile to account for quarter of all media time in South Korea

January 8, 2018

Adults in South Korea will spend more than a quarter of their daily media time on a smartphone in 2018, almost the highest in the world, according to new research.

Mobile broadband, China, media, smartphones, video

Voice-controlled device use for online shopping ‘to triple in 2018’

January 8, 2018

2% of all UK consumers are already using voice-controlled devices such as Google Home and Amazon Echo for online shopping, accounting for 20% of all device owners in the UK, according to new research.

E-commerce, Search Amazon, brands, Entertainment, Google, technology

Slow websites cause 47% of shoppers to abandon online baskets

January 8, 2018

Speed of service remains a key consideration in driving omnichannel conversions, as connected consumers expect immediacy across their shopping encounters, according to a new report.

E-commerce ecommerce, retail, UK

Guest comment: Elevating ecommerce – the new retail experience

January 8, 2018

Technology is relentless, making online shopping undemanding and more convenient than ever before. So where do we go from here – should we constantly strive for further innovation or focus on getting better at what we’re doing now? André Brown, Group CEO of ATTRAQT, investigates the key trends and influences that will elevate ecommerce in the … [Read more…]

E-commerce advertising, Amazon, brands, content, ecommerce

Google takes on Apple with AI-powered ‘Pixel’ phone

October 5, 2016

Google has revealed a new smartphone and a virtual reality (VR) headset it hopes will take on Apple and Samsung.

Mobile Android, Apple, games, Google, Maps
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