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Author: Editor

Top 30 countries for growing ad spend: Iran leads the way

January 22, 2018

Over the next three years, Iran will add more ad dollars than any of the other countries included in Zenith’s Thirty Rising Media Markets report, published today.

Ads, Content, News adspend, advertising, Australia, brands, global

Most brands experienced trademark infringement in past year – report

January 22, 2018

74% of brands experienced trademark infringement in the past year, with four in 10 saying infringement had increased, according to new research.

Ads, Content, Regulation analytics, brands, France, Germany, global

Global Christmas shopping trends: UK and Germany lead way for speedy sites

January 19, 2018

UK and Germany led the way during the holiday period, China and Australia clocked the slowest times, according to new research.

E-commerce Australia, China, Christmas, ecommerce, France

Commuting in driverless cars “will improve employee productivity and wellbeing”

January 19, 2018

Brits are more likely to work during a commute in a fully autonomous car, compared to their traditional commute, according to new research.

Mobile, News demographics, Europe, UK

What would happen if the internet shut down for 1 hour?

January 19, 2018

Which countries would lose the most money if someone actually broke the internet? This new report from Website Builder Expert (WBE) finds that China would suffer the most.

News, Regulation Amazon, China, Germany, global, India

Damn lies and statistics? Only 5% think current digital ad research is adequate

January 19, 2018

Only 5% of media and advertising professionals believe commercial research studies on digital advertising are of a good enough quality, according to (ironically) new research.

Ads, News advertising, agencies, Facebook, Germany, Google

Budweiser targets ‘Dry January’ Brits with Prohibition alcohol-free beer campaign

January 19, 2018

Budweiser Prohibition has launched a new campaign to give alcohol-free beer to the UK this January, to help Brits drink smart this year.

Ads, Content, Social advertising, content, Facebook, global, Travel

The UK’s most-searched people 2017: Politicians trump celebs

January 19, 2018

Donald Trump has topped the list of the UK’s most-searched people for the second year running, a new study has revealed.

Search Google, music, Search

YouTube faces vlogger backlash on tighter ad rules

January 18, 2018

Google has courted controversy after introducing new YouTube rules that would stop ads on channels that get less than 4,000 viewing hours a year.

Ads, Content, News, Regulation, Social, Video, Viral advertising, content, Google, YouTube

The future of AI [INFOGRAPHIC]

January 18, 2018

It’s no secret that AI is going to advance and grow beyond anything we could have imagined just decades ago, but is the future of AI going to be positive or negative? This infographic looks at the impact.

Mobile, News Facebook, infographic, technology
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