Sony launches ‘Instagrammable’ music pop up in New York
Sony has launched a tech-fuelled, highly-instagrammable destination in New York, where you can create a personalized song based on the beat of your heart.
music
Gen Z ‘motivated by job satisfaction more than money’
Generation Z are more motivated by job satisfaction and working for the social good than by money, according to new research.
Top 6 second ads on YouTube: Laughing Cow and Doritos tops list
YouTube has revealed its annual UK ‘Bumper ads’ leaderboard, which ranks the best six-second spots of the year.
The wrong man: Twitter recruits ‘John Lewis’ to star in Christmas campaign
Twitter UK has launched a Christmas TV ad featuring a man called John Lewis, who gets an avalanche of tweets each year mistaking his for the department store famous for its festive TV commercials.
Top chatbot tips: Is all AI created equal?
From chatbots to programmatic marketing, artificial intelligence is booming in marketing. But how do we define ‘AI’? And are there different levels and applications of machine learning technology? Ryan Lester, Director, Customer Engagement Technologies, LogMeIn explains the different types of AI capabilities that exist when it comes enabling customer service.
Spotify launches analytics platform for music publishers
Spotify has launched a new publishing analytics platform in beta, specifically for music publishers.
The future is female: Younger people prefer assistance from women’s voices
A major study of consumers’ subconscious reactions to digitised voices has revealed a significant bias towards female voices amongst people under the age of 35.
Video trends: Pre-teens driving huge surge in on-demand viewing
There has been a massive surge in on-demand viewing in the UK, driven by 8-12 years olds, according to new research.
Spotify’s ‘creepy’ video ad banned for scaring children
A Spotify ad that mimicked horror film has been banned for “unjustifiably” distressing children.
Google Pixel 3 event: The 5 big product launches
Yesterday Google unveiled its newest roster of devices, including an updated Pixel phone, a high-end tablet and an IoT hub. We look at 5 of the biggest announcements.