Twitter is now a ‘destination website’ and that means it is gunning for Facebook, but cleverly avoiding a direct dogfight. It’s more an information network than a social network and so is offering much, much more. Tanya Goodin, CEO of search and social conversion agency Tamar comments”
Twitter is set to launch a new version of its micro-blogging platform, incorporating picstures and video posted by users into its feed.
The IAB’s Games Steering Group (GSG) – a committee of leading games publishers and networks – has launched a practical handbook about advertising within console, mobile and online social/casual games.
Mobile texts can be one of the most personal forms of marketing.. so how do you avoid turing off consumers? Txtlocal provides their top 10 tips to help you’re business stay ahead of the competition.
The Honey Monster will re-appear on TV screens today in the first adverts for Honey Waffles in a campaign by Havas-owned media planning and buying agency, Arena Media.
Consumerchoices.co.uk, a leading provider of comparison sites and services, has launched a telecoms comparison service in partnership with PriceRunner.co.uk.
This month’s top digital trends: Half think filesharing is legal; Mobile Phone Use on Planes; Online shopping savings; Digital Ad Spend Grows; SMEs addressing the web ‘after hours’; College Students Tweaking Facebook Privacy Settings; New Smartphone brands; Email Service Provider Turnover; Employee innovation; Senior executive pay cuts; Geo-data; Women and career breaks; ‘Staycations’; Mobile TV … [Read more…]
Four out of ten UK brands are spending less than one per cent of their digital marketing budgets on social media initiatives, according to a survey.
Nokia is going to connect the “next billion”
This week, the UK Government set out its plans to enforce the controversial Digital Economy Act, which gives them the power to send warning letters to web users who download content illegally. The plans however, involve copyright holders and ISPs footing the bill. Here’s some of the responses”