Ecommerce apps: Mixing gaming and shopping boosts monetisation for big brands
Brands are finding that in-app gaming experiences are a successful form of monetisation, according to new research.
Mobile
How APIs are aiding the healthcare industry in the 21st century
The pandemic has accelerated digital transformation initiatives in the health and wellness industry, via apps and wearable devices which are at the forefront of innovation. Asanka Abeysinghe, Chief Technology Evangelist at WSO2, discusses how new technologies are aiding the healthcare industries with new innovative ways of using data and other physical technologies.
Pub app downloads soar as Brits mark the start of lockdown easing
There has been a surge in pub app downloads since the roadmap out of lockdown was announced, with Greene King, Harvester and Wetherspoon seeing considerable increases in downloads, according to new research.
Wearable tech set to tackle head injuries in sport
Wearable tech which measures and tracks head impact force in sport and recreational activities is set to aid research and support informed decisions on the risk of brain injury.
Microsoft to buy speech AI firm Nuance for $16bn
Microsoft is to buy the artificial intelligence and speech technology firm Nuance Communications for around $16bn (£12bn), as it builds up its cloud-computing operation for healthcare and business customers.
Three UK and Samaritans connect 1 million people to emotional support
Three UK has today announced a three-year charity partnership with Samaritans to connect 1 million people to emotional support.
Top fitness apps: Mi Fit and Strava lead the way
The pandemic has significantly increased the demand for at-home fitness, so much so that health and fitness app downloads increased 30% in 2020, according to new data. The latest insight from App Annie, the leading mobile data and analytics company, reveals that not only are consumers spending more time working out at home, but they … [Read more…]
Can an AI algorithm write poetry? UK to launch user generated ‘Collective Message’
Details have been revealed for an AI-powered interactive poetry installation that will explore whether a computer programme can express the complex nature of humanity through verse.
Mobile apps trends: Casual games dominate (but core games generate more revenue)
Games dominate the mobile apps business, especially when it comes to revenue, according to new research.
Mobile advertising trends: Google leads in scale, while Facebook dominates quality
Google and Facebook continue to dominate globally as the top two media sources in mobile advertising, especially in terms of user retention and in-app purchasing, according to new research.