Katharine Biggs, Content and Marketing Manager at parcelLab, offers insights from ‘The impact of Covid-19 on customer experience in retail’ whitepaper to outline the major differences between customer service and customer experience, and looks at how successful brands who have invested in CX have reaped a wealth of rewards.
The virus pandemic has changed marketing in the short term, but which changes will stick permanently? From chatbots and experience to attribution and remote working, Inken Kuhlmann-Rhinow – Marketing Director, HubSpot EMEA, looks at the way marketing trends will permanently change in a post-COVID world.
The Covid-19 pandemic presents an unprecedented challenge for the retail industry and with a nationwide lockdown, many retail businesses have had to close their doors not knowing when they can reopen. Mike Austin, CEO & co-founder of Fresh Relevance looks at what we can learn from Amazon during this time and further down the line … [Read more…]
Competition in Fintech is getting fierce as many companies compete to be the next unicorn. But start-up money can be tight- especially because of PCI standards. To have the right security measures in place is expensive and this can ruin many start-ups chances. John Cragg, CEO of MYHSM explains how in order to support start-ups, … [Read more…]