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Election debate: BBC partners Twitter for live streaming

May 31, 2017

The BBC is teaming up with Twitter to livestream five special events in the run-up to the UK general election June 8, including tonight’s 7-way BBC debate.

News, Social, Video BBC, Twitter, UK, video

Walkers pulls interactive selfie ad after Twitter sabotage

May 26, 2017

Walkers Crisps has pulled an interactive video ad after it allowed the faces of mass murderers and child abusers submitted by internet pranksters.

Ads, Content, Regulation, Social, Video, Viral images, media, Twitter, video

Unilever Africa uses online gaming to select new staff

May 26, 2017

Unilever has introduced a digital recruitment programme that will use online gaming to select the best candidates.

Mobile, News, Video, Viral Europe, games, video

Video viral of the week: Santander VR wedding stunt

May 24, 2017

Santander UK has helped a customer propose to his girlfriend with the help of virtual reality and Olympic gold medalist Jessica Ennis-Hill.

Ads, Content, Video, Viral media, UK, video

Kevin Costner catches French high speed rail in new TGV ad

May 18, 2017

This new viral video for the French High Speed Train Service TGV pokes fun at long movies (now that travel between Paris and Bordeaux takes just 2 hours), with Kevin Costner on board.

Content, Video, Viral Travel, video, YouTube

McDonald’s pulls controversial video ad about child bereavement

May 17, 2017

McDonald’s has withdrawn a controversial video ad after a huge social media backlash, with one charity accusing it of exploiting child bereavement.

Ads, Content, News, Regulation, Social, Video, Viral advertising, media, UK, video

Online video trends: 50% of sports fans watching matches on the internet

May 15, 2017

Online now forms a key part of the sports viewing experience for many sports fans, according to new research from Global Web Index.

Ads, Content, Video demographics, global, video

Rise of reviews: 75% of UK shoppers trust other customers over retail staff

May 12, 2017

Despite retailers’ best efforts to improve customer experience and engagement, research by conversational commerce platform iAdvize has found that the majority of UK consumers look to peers when making a purchasing decision, rather than the retailer or brand.

Mobile, Social media, retail, UK, video

Comment: Amazon Echo Look offers a never before seen retail experience

April 27, 2017

Hugh Fletcher, Global Head of Consultancy and Innovation, Salmon takes a look at on Amazon’s latest tech innovation, Echo Look.

E-commerce, Mobile Amazon, global, retail, technology, video

Channel 4 scares web viewers with personalised Alien ad

April 26, 2017

Channel 4 is bringing a new ad format to its on-demand platform that targets the viewer directly, including their name as part of the promo.

Ads, Content, Video, Viral advertising, brands, UK, video
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