App-athetic Brits? One billion apps neglected every day
Collectively, Brits are walking around with 2.5 billion apps installed on their mobile phones, with one billion of those neglected every day, according to new research.
UK
Online retail sales growth running 37% ahead of expectation
In spite of the continuing economic uncertainty facing the UK – particularly following the Brexit vote in June – online retail sales have been far stronger than anticipated so far in 2016, according to new research.
Trump wins: How will US election result affect marketing?
Donald Trump’s shock win in the US presidential election has left many businesses asking: what next? We’ve collected some top comments from key industry figures about the road ahead…
Facebook forced to suspend WhatsApp data sharing after UK privacy probe
Facebook has been forced to postpone a controversial data sharing agreement with WhatsApp after a UK privacy probe.
UK shoppers plan to spend less this Christmas (but more plan to shop online)
UK consumers plan to spend less on Christmas 2016 compared with 2015, but more will go online for their festive goods, according to new research.
Driverless cars: A big independence boost for the older generation?
Driverless cars could help more than 2.8 million Brits over the age of 65 remain mobile for longer. However, a new survey by Bosch has found that drivers over 55 could benefit the most from automated technology in decades to come, but feel less informed about driverless cars than any other age group.
Top tips: Driving digital engagement through cross device identification
Consumers now have more ways to interact with brand than ever. So how do marketers keep track of ever more diverse paths to purchase? Tom Blacksell, Managing director of decision analytics and marketing services, Experian, offers tips on creating a solid cross-device strategy.
Social media election: UK backs Clinton for President (but Trump most talked about)
Brits are backing Clinton to be the next President of the United States, but they feel negatively about both presidential candidates and are disparaging about the election overall, according to new data released by Kantar Media.
Virgin Trains takes on airlines with Apple Wallet m-ticket offering
Virgin Train has teamed up with Trainline to become the first operator to give customers the option to add train tickets straight to their Apple Wallet on its west coast route.
Boots runs body confidence campaign with Yahoo
Yahoo has partnered with Boots UK for a campaign tackling low self-esteem and body confidence among young people.