Online advertising is finally coming of age, with firms becoming savvy in delivering effective brand messaging over the web. But as budgets shift to digital, Ben Humphry, Country Director UK and Ireland at nugg.ad looks at the remaining barriers preventing the medium from reaching its potential.
YouTube attracted 606m visitors in the UK in December, one in four visits to social networks and gaining ground on market leader facebook in the process, according to new research.
Virgin Media has announced it will double the speed and bandwidth allowance of its broadband service for more than four million customers by mid-2013.
Microsoft has scrapped its plans to launch an online video streaming service, following poor reception, according to a news report.
German telecom operator Deutsche Telekom and the daily deals company Groupon have struck a deal to offer its European mobile customers coupons.
US-based firm Netflix has launched in the UK and Ireland, offering a new rival to Amazon-owned Lovefilm in the online video streaming arena.
Amazon-owned LoveFilm has signed new streaming deals with ITV and the BBC, as the online video service looks to boosting its UK television archive ahead of Netflix’s launch in the UK.
Starbucks has launched a new iPhone app in the UK that lets customers scan a unique barcode at the till to charge their accounts.
Music sales have continued to fall in the UK, despite growth in digital downloads, according to figures released by the BPI.
Britons will have received £2.4 billion worth of unwanted Christmas presents this year, according to a new survey.