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UK

UK tech sector sees ‘best growth for almost a decade’

January 30, 2014

The UK tech sector shifted up another gear during the fourth quarter of 2013, with strong inflows of new work driving the steepest expansion of business activity for almost a decade, according to the latest KPMG/Markit Tech Monitor UK report.

Uncategorized global, technology, UK

‘Big Book of Site Search Tips ‘connects shoppers to searchers (Whitepaper)

January 30, 2014

The latest version of SLI Systems’ ‘Big Book of Site Search Tips’ has launched, offering more than 100 Ideas for improving the way retailers connect shoppers to the products they want.

Search, Uncategorized content, marketing, media, UK

Google Glass reveals new frames for prescription lenses

January 29, 2014

Google has unveiled new designs for its augmented reality eyewear, tailored for people who already have prescription lenses.

Uncategorized, Video Google, Samsung, technology, UK

Suttons Seeds boosts conversions by 112% boosts ecomeerce via ‘learning’ search technology

January 24, 2014

Suttons Seeds worked with SLI to implement learning site search technology to help visitors find products they wanted. This case study looks at how the garden equipment and seeds supplier got a 112% higher conversion rate for site search users with learning search.

Search, Uncategorized ecommerce, marketing, technology, UK

Google to face trial in UK for safari privacy breach

January 21, 2014

Google has lost its attempt to get the lawsuit alleging it bypassed settings in Apple’s Safari web browser thrown out of a UK court.

Uncategorized Apple, Google, Privacy, security, UK

Email marketing case study: Aviva gets 48% rise in quotes after ‘send more mail’ strategy

January 21, 2014

During 2013, Aviva overhauled its email marketing strategy with the help of Alchemy Worx. This case study looks at how the car insurance firm’s counter intuitive ‘send more email’ approach generated a 48 per cent rise in the number of quotes requested, as well as seeing a 4-fold increase in click throughs.

Uncategorized content, email, marketing, UK

Adobe links marketing tools for one-stop dashboard

January 17, 2014

Adobe has united its campaign and experience tools as it continues to expand its ‘Marketing Cloud’ suite for advertisers following its acquisition of Neolane last year.

Uncategorized content, digital marketing, marketing, UK

MoneySuperMarket boosts online ad visibility with Meetrics

January 15, 2014

Price comparison website MoneySuperMarket has appointed Meetrics to address the increasing issue around online ads being served but never seen – a consequence of the rise in the automated buying and selling of online advertising.

Uncategorized advertising, media, technology, UK

Mobile trends: Text messages fall in 2013 as chat apps rise

January 13, 2014

The number of text messages being sent in the UK has fallen for the first time ever as more people turn to Whatsapp and iMessage, according to new research looking into mobile trends.

Uncategorized apps, Facebook, smartphones, technology, UK

Online accounts for 20% of Christmas shopping in the UK

January 10, 2014

Online shopping reached a new record for British retailers during the Christmas sales season, accounting for almost 20 percent of total retail sales compared with about 15 percent a year earlier.

Uncategorized Christmas, ecommerce, retail, UK
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