Short break holiday surge: Brits flock to spa breaks to beat winter blues
Britain’s love of a mini-break is growing as UK consumers search for more me-time moments, according to new research.
smartphones
Cancer Research UK uses proximity marketing to drive donations on World Cancer Day
UK consumers turned to their smartphones to support World Cancer Day 2017, with a proximity engagement campaign run on behalf of Cancer Research UK in early February driving a nine per cent click through rate.
Global digital trends in 2017: Half the world now owns a smartphone
Internet usage grew slightly faster than it did in 2015, while social media users more than doubled in a year, spurred on by mobile, according to a comprehensive global report from We Are Social.
Portrait of a mobile consumer [INFOGRAPHIC]
From vouchers to ‘show-rooming’, smartphones have changed the way we shop. This infographic from Vouchercloud provides an insight into how the mobile consumer has developed over the years, as well as predictions as to the future growth of mobile commerce.
UK’s insurance conscious consumers set to strike in January
January is set to be the prime time for insurance related searches as UK consumers look to safe guard themselves in 2017.
Burger King France uses smartphones to flame-grill Christmas Jumpers
Burger King France have taken a novel approach to Christmas Jumper, launching a special smartphone app that adds an interactive element to festive-wear.
Mobile commerce trends: Retailers not fully maximising mobile revenue
Smartphones are rapidly increasing their share of online retail traffic in Europe, with a 54% year-on-year increase in visits to retail sites from smartphones in 2016, according to Adobe’s 2016 Mobile Retail Report.
Right to reply: Black Friday shoppers get more joy on desktops, as retailers miss out on full £6.77bn potential of mobile
The biggest UK retailers sites are still lagging behind on mobile- and that’s bad news for Black Friday when more than half of sales are set to be made on smartphones. Dave Anderson, web performance expert at Dynatrace, looks at the stats…
Christmas shopping trends: UK set for bumper tech spend despite Brexit prices
A fifth of all gifts bought this year will be technology related (20%), with the average technology spend across the country on tech gifts will be £267, according to new research.
Black Friday web shoppers to spend £6.77bn in UK- report
£6.77bn will be spent on UK online retail sites over the Black Friday peak period this year, according to new research.