Carrefour and Google team up for voice shopping in France
Carrefour and Google have partnered for three digital shopping initiatives, including voice search, cloud computing and AI.
Search
Booking.com leads the big spenders for PPC in the travel sector
Booking.com was the biggest spending travel website for search advertising in Q1 this year, while TripAdvisor took the top spot for organic search, according to new research.
Pinterest Promoted Video ads go widescreen
Pinterest has launched a new video format that its testing with advertisers, called ‘Promoted Video at max width’.
LGBT+ business community myGwork gets revamp
Entrepreneurial twins Adrien and Pierre Gaubert are re-inventing the way LGBT+ professionals find and secure jobs with myGwork, the LGBT+ business community.
Case study: KFC spoofs vlogger trend with fake ‘Clean Eating’ Burger
Back in February 2017, KFC created an elaborate online prank to promote its latest Dirty Louisiana burger with a fake food blogger and a humorous take on the clean eating craze.
Momondo, Skyscanner and Kiwi agree deal with TravelFree for commission free offers and error fares
TravelFree.info, the new website that lists the cheapest deals on budget flights, hotels, buses and cruises, has secured partnerships with Momondo, Skyscanner and Kiwi as it extends its portfolio of discounted offers to global travellers leaving from European destinations.
UK’s top Royal Wedding searches
With the Royal Wedding just days away, Hitwise, the UK’s leading online behavioural insights provider, has investigated the most popular questions and searches the UK has ahead of the royal weekend.
Top tips: Powering TV with search for maximum response
Recent months have seen voice search hitting the headlines but the platform that’s actually a key driver of search is TV. Kevin O’Reilly, Chief Strategy Officer at TVSquaredexplores the best strategy for driving search marketing goals via TV.
Shutterstock uses AI to help people avoid image copyright issues
Shutterstock is making it easier for people to avoid using copyrighted images on Google Image Search with a new AI powered Chrome extension.
The end of the high street gym? Brits turn to online tech for fitness
Almost a third of UK adults use health apps every week, with 21% doing so instead of visiting personal trainers or gyms, according to new research.