Spotify and Hulu strike content partnership
Spotify and Hulu have formed an agreement for the music streaming service to offer select Hulu-owned TV and movie content to its own subscribers.
music
Spotify saves millions with unusual stock market debut
Spotify listed on the stock market this week, with an unusual ‘direct listing’ that resulting in shares of the music streaming service being up 12.9% on their first day of trade on the New York Stock Exchange.
Two million Spotify users blocking ads with unauthorised apps
Ahead of its IPO next month, Spotify has revealed that around two million users had been accessing the streaming-music service for free using unauthorized apps that block ads.
Apple buys ‘Netflix for magazines’ platform Texture
Apple has bought Texture, a digital magazine subscription service that gives users unlimited access to their favourite titles for a monthly fee for an undisclosed amount.
NME goes online only amid ‘tough’ print ad market
Iconic UK music magazine NME is going to print the final edition of its weekly music magazine on Friday, its publisher has announced.
Spotify plans $23bn IPO
Spotify plans to sell its shares publicly on the New York Stock Exchange in a move that could value the music streaming platform at more than $23bn (£16.7bn), despite never making a profit.
Ad targeting trends: The rise of ‘Personal Prime Times’
People are creating their own “personal prime times” as their media habits evolve, and advertisers need to find these points of highly concentrated engagement throughout the day, according to new research.
Twitch partners Disney in gaming content deal
Social video service Twitch has struck a partnership with Disney Digital Network to bring exclusive content from four of the largest Disney-managed digital content creators.
The UK’s most-searched people 2017: Politicians trump celebs
Donald Trump has topped the list of the UK’s most-searched people for the second year running, a new study has revealed.
Top 10 CES trends: Scooter robots, Netflix pranks and Alexa goes AR
From empathetic robots to sleep headwear, this year’s Consumer Electronics Show (CES) in Las Vegas gave us a glimpse into future tech. We look at 10 of the biggest trends to help marketers plan their 2018 strategies.