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music

Top 6 second ads on YouTube: Laughing Cow and Doritos tops list

November 22, 2018

YouTube has revealed its annual UK ‘Bumper ads’ leaderboard, which ranks the best six-second spots of the year.

Ads, Content, Social, Video, Viral apps, brands, global, music, UK

The wrong man: Twitter recruits ‘John Lewis’ to star in Christmas campaign

November 20, 2018

Twitter UK has launched a Christmas TV ad featuring a man called John Lewis, who gets an avalanche of tweets each year mistaking his for the department store famous for its festive TV commercials.

Ads, Content, E-commerce, Video, Viral Christmas, music, retail, Twitter, UK

Top chatbot tips: Is all AI created equal?

November 13, 2018

From chatbots to programmatic marketing, artificial intelligence is booming in marketing. But how do we define ‘AI’? And are there different levels and applications of machine learning technology? Ryan Lester, Director, Customer Engagement Technologies, LogMeIn explains the different types of AI capabilities that exist when it comes enabling customer service.

Ads, Content, E-commerce, Social Amazon, marketing, music, technology

Spotify launches analytics platform for music publishers

November 12, 2018

Spotify has launched a new publishing analytics platform in beta, specifically for music publishers.

Ads, Content analytics, content, global, music

The future is female: Younger people prefer assistance from women’s voices

October 31, 2018

A major study of consumers’ subconscious reactions to digitised voices has revealed a significant bias towards female voices amongst people under the age of 35.

Search Amazon, brands, media, music, technology

Video trends: Pre-teens driving huge surge in on-demand viewing

October 24, 2018

There has been a massive surge in on-demand viewing in the UK, driven by 8-12 years olds, according to new research.

Ads, Content, News, Social, Video Amazon, content, media, music, smartphones

Spotify’s ‘creepy’ video ad banned for scaring children

October 19, 2018

A Spotify ad that mimicked horror film has been banned for “unjustifiably” distressing children.

Ads, Content, Regulation, Video, Viral advertising, music, video, YouTube

Google Pixel 3 event: The 5 big product launches

October 10, 2018

Yesterday Google unveiled its newest roster of devices, including an updated Pixel phone, a high-end tablet and an IoT hub. We look at 5 of the biggest announcements.

Mobile, News Australia, Google, music, Twitter, UK

The UK’s favourite events revealed: sport, music and theatre top list

September 17, 2018

Sporting fixtures lure 150 million attendees each year, with a total annual spend of £8.5 billion, while music concerts and the theatre take second and third sport as UK public spends over £48 billion attending events each year, according to new research.

Ads, Content marketing, media, music, sport, UK

London’s first ‘crypto-only’ shop to open for one week in September

August 29, 2018

A pop-up shop that accepts only digital currency will open this September in London to kickstart the launch of the capital’s Crypto Week.

E-commerce, News, Viral Entertainment, games, music, technology, video
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