media Archives

Social and Influencer Lions Winner: Nike takes top prize with ‘Nothing Beats a Londoner’

June 25, 2018

The Cannes Lions award for best of influencer marketing went to a UK-focused Nike campaign that inspired confidence in the capital’s youth.

Creative Data Lions Winner: The Times brings unheard JFK speech to life with AI

June 25, 2018

The Times Newspaper in the UK won this year’s creative data award at Cannes Lions by using historical data to bring to life the speech President Kennedy was never able deliver in Dallas 1963.

Lost for words: 60% of 16-24s use the same password for multiple accounts

June 25, 2018

More than two in five (44%) Brits use the same password for multiple accounts, according to new research.

Cannes Lions winners: Xbox lets fans sell own customised controller designs

June 22, 2018

The Cannes Lions jury awarded the top ‘Creative Commerce’ prize to Microsoft XBox Design Lab’s “The Fanchise Model” campaign, created out of McCann London.

Cannes Lions Winner: Pedigree ‘SelfieSTIX’ sweeps mobile awards

June 21, 2018

In New Zealand, Pedigree launched a campaign to promote its new SelfieSTIX product which helps dog owners to create perfect selfies with their pets, winning a raft of Cannes Lions mobile awards in the process.

Cannes Lions Winner: How a ‘Corruption Detector became Brazil’s most downloaded app

June 21, 2018

Consumer protection firm ReclameAQUI ran a campaign in to fight corruption in Brazil by offering a smartphone app ahead of an October 2017 general election. The app became the most downloaded in the country, and won this year’s mobile Grand Prix in Cannes Lions.

Volkswagen sponsors new Yahoo Sport football video series ‘The 32’

June 21, 2018

Volkswagen is to sponsor its new Yahoo Sport football video series “The 32” that will bring football fans closer to the action in Russia this summer.

Mobile ad tech firm YOC expands into the Netherlands

June 19, 2018

YOC, a technology provider for high impact programmatic advertising in Europe has opened a new branch office in the Netherlands.

71% of UK consumers ‘are happiest online when shopping’

June 15, 2018

Consumers are not only their happiest, but most engaged, focused and open minded when making purchases online, according to new research.

Social media now captures more time than live TV

June 14, 2018

Globally, internet users are spending around 20 minutes more per day on social media compared to linear TV, according to new research.