The Apple Watch launched yesterday to much fanfare, but how did the digital community and social media at large react? We gather together some key comments and stats from the last 24 hours to forecast if Apple’s next big thing will fly or flop.
Most journalists and media professionals are unhappy with how they are approached by corporate communications, resulting in working longer hours and increased frustration, according to new research.
There is often a sharp correlation between an increase in company profits and the degree to which they use data quality solutions. Derek Munro, Head of Product Strategy, Experian Data Quality explains why organisations need to adopt a data management plan that is focused on technology in order to see the greatest benefits in data … [Read more…]
Spend on native mobile advertising is set to more than double in 2015 globally, as buyers around the world shift a greater share of mobile marketing budgets to these immersive formats, accordfingto a new survey.
The rise of Glassdoor, a website that lets employees post anonymous reviews of how companies treat staff, has turned industrial relations on its head. Richard Harrison, UK Managing Director of Reputation.com looks into the new phenomenon and how companies can manage negative reviews online.
A new smartphone app called Yo! has launched this week, letting users send messaging without the need of an internet connection.
Instagram recently gained over 300 million users, surpassing Twitter for the first time. But can the mobile-centric social network offer the same reach for brands as its older counterparts? This infographic from SalesForce offers a guide to getting the most out of the cool new social network on the block….
Almost three quarters of German consumers would like to use their smartphones during the instore shopping process, or are already doing so, according to a new study.
Last week, social media was divided over one explosive issue- just what colour was #thedress? The optical illusion created by a blue and black (or white and gold) dress became the biggest web phenomenon of the year so far. So how did brands respond? We look at the best tweets from the debate that split … [Read more…]
Online sales now account for 71% of Domino’s total delivered orders in the UK, with 1 in 8 UK population now having downloaded the pizza chain’s app.