Instagram recently gained over 300 million users, surpassing Twitter for the first time. But can the mobile-centric social network offer the same reach for brands as its older counterparts? This infographic from SalesForce offers a guide to getting the most out of the cool new social network on the block….
“Over the past four years, what began as two friends with a dream has grown into a global community that shares more than 70 million photos and videos each day,” writes co-founder and CEO Kevin Systrom of Instagram.
Its users tap the like button 2.5 million times daily, snapping and posting millions of photos every day.
Beyond friends and family, users can follow brands for behind-the-scenes peeks at products, company news, and other relevant content.
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