Display adspend versus time spent online (infographic)
One third of UK display ads are served on social networking sites, but only gets a fifth of a uses time online, according to these infographics from Microsoft.
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How women and men use social media and mobile (infographic)
Men and women differ in using social media and their mobile devices, with women far more likely to ‘like’ or follow brands for discounts and offers, according to this new infographic from Finances Online.
Elder Scrolls goes online: The new World of Warcraft? (infographic)
As popular fantasy game Elder Scrolls launches its first online version today, this infographic from creator Bethesda looks at some stats and facts about the game that could be the next World of Warcraft.
10 reasons why people follow brands on Twitter (infographic)
Most Twitter users now follow a brand on the social network- but what drives real engagement with customers on a social network. This infographic from Twitter looks at why people follow brands and identifies major opportunity gaps waiting to be filled by brands that can develop engaging accounts.
Twitter ‘least effective customer service channel’ for UK brands
UK companies are struggling to deliver adequate customer service through the web, email, social media and web chat channels, with Twitter performance particularly patchy, according to new research.
5 common SEO mistakes (infographic)
Search engine optimisation (SEO) can seem a mysterious and complicated practice to the uninitiated- especially with the likes of Google constantly changing its algorithms. This Infographic from Freestyle Interactive offers a guide to best practice and common mistakes in SEO.
What makes a good logo? Colour choices hint at secret to success (infographic)
From Golden Arches to Mouse Ears, in an increasingly image-based society, logos can wield huge marketing power. This infographic from Finances Online looks at how logos can transcend cultural borders, and the vital role colour selection can make in establishing a brands relationship with a consumer.
What is your mobile recruitment strategy? (Infographic)
More than ever job seekers are using mobile devices to browse for career opportunities over the internet, but few businesses have their career pages optimised for the mobile. Fewer still have invested enough to make their application process painless on a mobile. This infographic from Staff.com looks at why brands should take mobile recruitment seriously … [Read more…]
Smartphone and tablet usage in the US: Women Vs. Men
When looking at U.S. smartphone and tablet users, women win the battle of the sexes in terms of time spent on media via apps and the mobile Web, according to this new infographic from Nielsen.
Americans spend 60 hours a week accessing media (infographic)
The average American consumes close to 60 hours of content each week across different platforms like television, radio, online and mobile, according to new research from Nielsen.