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Google

Google Paid Listings shopping ads ‘doubled during Thanksgiving’

December 15, 2014

Retail paid search advertisers in the U.S. nearly doubled daily spend on Google Product Listing Ads (PLAs) across the week of Thanksgiving this year compared with 2013.

Search, Uncategorized Google, retail

Yahoo mobile ad revenues forecast to overtake Twitter next year

December 12, 2014

Yahoo’s US mobile ad revenues are predicted to overtake Twitter next year to become the third largest in the country, according to a new report.

Uncategorized Apple, Facebook, Google, Twitter, Yahoo

Google axes Spanish news amid government clampdown

December 12, 2014

Google is shutting down its Google News service in Spain ahead of the introduction of a new intellectual property law is introduced.

Uncategorized advertising, content, Germany, Google, government

Google plans child-friendly YouTube and Chrome browser

December 5, 2014

Google is developing child-friendly versions of its search site, Chrome browser and video-sharing service YouTube, according to a US report.

Uncategorized Android, Entertainment, Google, local, Privacy

Driverless cars to hit UK roads in 4 cities

December 5, 2014

As driverless cars edge closer to consumer launch, three tests will be carried out across the UK starting in 2015.

Regulation, Uncategorized Google, technology, Travel, UK

Bezos admits “billions of dollars of failures at Amazon”

December 4, 2014

The Amazon CEO has admited that failures, such as recent Fire Phone flop, have cost the company billions of dollars, but is adamant that experimentation is key to the company’s survival.

Uncategorized Amazon, Apple, Google

New Google Captcha ‘can tell you’re not a robot with a single click’

December 4, 2014

Catpcha spam guards can be annoying for users, but Google has revealed an improved version that can tell you’re not a robot with a single click.

Uncategorized Google

Top Christmas ads on YouTube 2014: John Lewis leads but Tesco spreads its bets

December 3, 2014

With Black Friday and Cyber Monday over, new stats from YouTube reveals who are the retailers that managed to captivate audiences with their Christmas ads.

Uncategorized brands, Christmas, Google, media, UK

Google plans to spend 60% of digital marketing budget on programmatic

December 3, 2014

Google is planning to focus its investment in programmatic marketing, aiming to put 60% of its entire digital marketing budget into the format, according to its global chief marketing officer Lorraine Twohill.

Uncategorized advertising, brands, digital marketing, global, Google

Guest comment: Black Friday Frenzy Leads To the Question – Should We Be Prepared To Queue Online?

November 28, 2014

With a raft of high profile retail sites crashing this morning, Mike Austin, CEO of Triggered Messaging looks at what brands can do to prepare for the next online rush as the festive shopping spree starts…

Uncategorized analytics, brands, Christmas, email, Google
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