The amount spent on mobile ads in the UK is forecast to reach nearly £7bn this year, accounting for 36.6% of the UK’s media ad investment by the close of the year, according to new research.
With the rise of distributed content, chatbots and influencer programmes, Gaelle Bertrand is Head of Brand Insight and Social Media Intelligence at Kantar Media looks at what we can expect to be the biggest social media trends over the coming year.
Over a fifth (21%) of websites are still using insecure SHA-1 certificates, leaving users at risk of man-in-the-middle, brute force and collision attacks which expose sensitive data, according to new research.
Nokia’s relaunch of its classic 3310 – the first mass-market mobile phone – has prompted a significant peak in consumer engagement with the brand, as half (50%) of consumers say they have read or heard about Nokia in the past week, according to a survey by Harris 24.
CRM and PPC managers alongside user experience designers and web analysts, are among the most in demand positions in digital marketing, according to new research.
Snap Inc, the owner of Snapchat, is set to make its debut on the New York Stock Exchange today with a better-than-expected market valuation of $24bn (£19bn).
Ahead of today’s expected Snapchat IPO, Verto Analytics loos at how US usage of the popular messaging app compares to the UK data.
Boston Dynamics, the robotics company owned by Alphabet has revealed its latest humanoid robot, and this time it’s on wheels.
Paid Search ad spending on the personal loan keyword group increased 101% from 2014 to 2016, despite the number of advertisers decreasing by nearly half during that time period.
Preference for going online via trusty smartphones has doubled in 5 years in the UK, according to new research from Google.