PR agencies’ media monitoring habits revealed (video)
Most PR agencies in Europe rely on specialist monitoring tools on top of regular Google searches to evaluate the influence of their media campaigns, according to new research.
Top 50 US sites: Pinterest hits mainstream
Pinterest has entered the top 50 most visited US sites, attracting 25.3 million vistors during September, according to new data.
Apple reveals £269 iPad mini
Apple has revealed a smaller version of its iPad, dubbed the ‘iPad mini’ as it looks to take on Amazon’s Kindle Fire, Goolge’s Nexus 7 and Samsung’s Galaxy Note in the growing mini tablet market.
iPad Mini: 9 things you need to know
Ahead of the expected unveiling of the iPad Mini this week, Experian Hitwise provides 9 key stats from the web showing demand and traffic sources for the much anticipated device.
Right to reply: iPad Mini- Is Apple finally playing catch up?
Ahead of the expected announcement of Apple’s iPad mini, Adam Leach, principal analyst at Ovum provides his view on Apple’s strategy and the smart tablet market.
Yahoo targets mobile after results beat expectations
Yahoo is to focus its efforts on mobile advertising as the embattled web giant looks to compete with the likes of Google and Facebook.
Facebook offers free talktime in India
Facebook is offering mobile users the Indian rupee equivalent of nearly US$1 in free talk time to sign up to the social networking service, in a bid to increase its subscribers in the country.
Google shock profit slowdown: Shares suspended after results blunder
Google saw nearly $20bn wiped off its market value in minutes yesterday, after third quarter earnings figures released prematurely by mistake revealed a surprise drop in profit growth.
‘Where the Internet lives’: Google offers peek behind scenes at secret data centre
Google has offered a sneak peek at one of its top secret (but rather beautiful) data centres, showing the technology that powers billions of web searches, YouTube clicks and Gmail conversations every day.
Top tips: How will Google’s paid advertising evolve?
Google celebrated its 14th birthday last month and it seems reasonable to assume that the major growth phase for its core product – paid advertising – has now passed. But what of the future? Periscopix, a specialist pay-per-click agency, has researched growth rates on Google’s two major revenue streams – ads on its own properties, … [Read more…]