Comment: Amazon Echo Look offers a never before seen retail experience
Hugh Fletcher, Global Head of Consultancy and Innovation, Salmon takes a look at on Amazon’s latest tech innovation, Echo Look.
global
Interview with an influencer: Danny MacAskill on the process of working with major brands
Influencer marketing. It’s all anyone can talk about in 2017 – how brands can make the most of influencers to help promote its offering. Red Bull interviewed famous trials cyclist and influencer Danny MacAskill to look at it from the influencers lens, to understand what it takes in his point of view, what his expectations … [Read more…]
Mobile commerce trends: The smartphone’s rise as an online purchasing device
Smartphones are fast catching PCs as the online purchasing tool of choice around the world, according to new research from Global Web Index.
Music streaming: Just 13% paying for ad-free music
A vast 62% of web users are using music-streaming services, but just 13% are paying, according to new research from Global Web Index.
Malaysia Airlines offers 100% global flight tracking
Malaysia Airlines has become the first airline to sign up for a light tracking partnership with SITAONAIR, Aireon and FlightAware
Global ecommerce trends: Asia Pacific soars ahead as Middle East lags behind
An impressive 82% of web users in Asia Pacific shopped online in the last month, while just 52% did so in the Middle East, according to new research from Global Web Index.
Mastercard looks to the future with artificial intelligence startups
Mastercard has welcomed five new startups to its Start Path Global programme – the company’s global initiative to support innovative later-stage startups who are reshaping the future of commerce.
Top challenges for big business in this data-driven year
Mark Lindsay at Experian, looks at the top challenges for big business in this data-driven year, which incorporates research from the company’s 2017 Digital Marketer Report.
Forbes reveals top 30 social media influencers
Forbes has released its first-ever “Top Influencers” global list, compiling the most popular social media icons from three categories Beauty, Fitness, and Home.
Debenhams goes on affiliate marketing drive with CJ Affiliate
British multi-national retailer Debenhams has picked CJ Affiliate to serve Debenham’s affiliate marketing activity in the UK and Ireland in an exclusive partnership.