ASOS targets mobile fashion shoppers with two new apps
Mobile agency Nimbletank has created two new mobile apps for online fashion retailer ASOS, as the brand optimises its offering for smartphones and tablets.
global
UN talks on net regulation hit ‘impasse’
A UN debate on internet regulation has stalled as the UK, US and other westerm countries disagree with Arab States, China and Russia in a diplomatic battle over a set of possible global web laws.
Social Media Report 2012: Social Media Comes of Age
Social media and social networking are no longer in their infancy. Social media continues to grow rapidly, offering global consumers new and meaningful ways to engage with the people, events and brands that matter to them.
10 Digital Trends in 2013: ‘Data porn’, ‘digital health’ and the UX of social
Big data analytics, biohacking and more integrated social experiences will be key trends in 2013, according to a new report.
UK lags behind the US in its understanding of online display advertising
The UK is struggling behind the US when it comes to recognizing key expressions in the online advertising industry, failing to identify key terms such as RTB, DSP and SSP in comparison to their US counterparts, according to new research.
LBi appoints Ed Ling as UK Media Director and Chief Media Officer
Marketing and technology agency LBi has appointed Ed Ling as UK Media Director and Chief Media Officer with responsibility for strengthening the agency’s media offering in the UK and key international territories.
ASICS appoints Amaze, neoworks & hybris for global eCommerce tool
ASICS has appointed a consortium, led by full service marketing and technology company, Amaze, to deliver a global eCommerce solution following a competitive multi party pitch.
ASICS appoints Amaze, neoworks & hybris for global eCommerce tool
ASICS has appointed a consortium, led by full service marketing and technology company, Amaze, to deliver a global eCommerce solution following a competitive multi party pitch.
Mobile internet access accounts for 13% of global traffic
Mobile now accounts for 13% of internet traffic, up from 4% in 2010, and now makes up a majority of traffic in some emerging markets, according to new research looking into mobile internet access.
AOL snaps up ad retargeting firm BuyInsight
AOL’s Advertising.com Group has acquired Buysight a provider of retargeting and intent based targeting advertising.